Fresh off the back of its hugely successful online casino launch in 2013, Guts seized the initiative and brought its distinctive zeal and fervour to the heady world of sports betting with its 2014 launch of Guts Sports.
As with its casino operations, the sports betting side of Guts pays particular attention to providing players with an exceptional choice of betting markets and an unrivaled level of customer service.
While the casino section is powered by a range of software providers including IGT and Microgaming software, the sports section is powered by Guts' own proprietary betting platform, iGamingCloud. By separating the providers in this way, the site is able to zip along at lightening speed, providing players with a truly intuitive interface that is fun and easy to use.
Guts Sports offers a real breath of fresh air. Instead of standardised templates, ubiquitous colour schemes and the all too common 'explosion' of information, the site treats users to a sleek, attractive and neat-looking site where complimentary graphics, stylish backgrounds and orderly data is the order of the day.
The company has also been very proactive about entering the mobile sports betting market, and now offers the same betting options on smartphones and tablets as can be found on its online sportsbook.
This means that bettors can use their mobile devices to access popular sporting markets like football, tennis and ice hockey, and access scores for live betting matches without having to download any additional software. Members can logon to the Guts Sports mobile platform at any time by entering the same account and login information that they use on their desktop PC.
The range of sporting markets and choice of wager types available is pretty good, with even followers of minority sports able to find a wager to suit their needs. Their odds fall into the 'modestly lucrative' category.
Members should be aware that the company has a policy of using European odds (Decimal) to calculate winnings. This means that round-off errors can (rarely) occur when converting odds into the UK standard (Fractional), as some odds don't have an exact translation into British-style fractions.
Guts Sports currently has 22 different sports betting markets (not including specials) for bettors to take advantage of. The bigger markets, such as domestic and European football, offer huge depth.
Players who are looking to bet on an English Premier League game, for example, can choose from nearly 50 different wager options. At present, the minimum stake per bet is €0.50, with a maximum payout for any one customer on any one day of €50,000.
The people behind Guts are big fans of live betting. Because of this, visitors to the site can feel sure they will find a comprehensive range of in-play betting options to take advantage of, regardless of the time of the day.
Guts Sports isn't quite as frivolous with promotions and bonuses as some other online sports bookmakers. However, they do give out some very welcome old-school bonuses from time to time. The great thing is that they treat loyal members with that most precious of rewards – cash.
The company's customer support is incredibly efficient and responsive, with a 24/7 phoneline, email, live-chat and even a call-back option on hand to deal with any requests and enquiries.
Bettors can use leading payment options like Visa, MasterCard, Skrill, Neteller, Ukash, and PaySafeCard to make deposits and withdrawals. Suffice to say, Guts Sports utilises cutting edge encryption technology to make sure all financial transactions remain safe and secure.
Overall, as well as being one of the best online sportsbook sites out around, Guts injects a much-needed sense of modernity into the world of online casinos. Packed with dozens of betting markets and thousands of wagers, Guts Sports is a truly topnotch betting site suitable for punters of all experience levels!
|huge number of wager types available||limited promotional offers for Sports product|
|efficient and responsive customer service|
|runs on iGamingCloud platform|
"I've worked in the betting industry on product, operations and customer service for several years. A class operator will deliver on many aspects and we cover them all."