Betradar Ups the Ante with New Euro 2016 Data Hub

April 27th, 2016

SHARE

Betradar Ups the Ante with New Euro 2016 Data Hub

UEFA's European Championships - popularly known as Euro 2016 - is almost upon us, and to ensure their punters get access to the latest stats and results, Betradar has released a dedicated Live Sports Centre.

Betradar, the betting and data axis of Sportradar, is gearing up for a summer of football action with a new results portal designed exclusively for Euro 2016. Released alongside a similar data service for CONMEBOL's Copa America Centenario, the software will offer a slew of data for every match in this year's European tournament.

From in-game data, including live facts that take into account player performances and team stats, to pre and post-match odds statistics, the software will give Euro 2016 punters a comprehensive overview of the second largest football competition in the world.

New Options for Partners and Punters

While Betradar's new score centre is set to give football fans a whole new angle on Euro 2016, it's also an opportunity for the company's betting partners to enhance their summer odds. As the software is being offered as a white label solution, the likes of William Hill Sports and Coral Sports will be able to harness the score centre's plug-and-play capabilities to offer a robust betting solution for their customers.

"Without having to invest a lot of time and resources into developing a tournament specific offering in-house, our clients can spoil their customers with a product that is fast and reliable and informs them in their native language about everything that’s relevant," explained Betradar's direct of sales, Lorenzo Caci.

One of the most interesting features of the new Euro 2016 Score Centre will be the simulations option. Designed to map out certain events through a combination of current data and automated questions, the widget will give customers the necessary information and confidence they need to bet on in-game outcomes they may have otherwise overlooked.

With a 50% increase in the number of teams taking part in the European Championships this time around, Betradar's dedicated score centre looks set to become a valuable asset for many of Europe's top bookmakers. Indeed, by combining live match stats with an integrated social media feed functionality, Betradar believes that partners and punters alike will be able to access more betting data than ever before.

More Live Content from Betradar This Summer

Beyond the release of its latest betting product, Betradar recently announced the acquisition of sportsman media holding GmbH. Known as one of Europe's largest sports media and marketing platforms, sportsman will now be absorbed into the Sportradar portfolio of products.

The deal will not only see Sportradar take control of LAOLA1.tv and LAOLA1 Multimedia, but increase its live sports content dramatically. In total, Sportradar and Sportsman broadcast 27,000 live events in 2015 and, thanks to the new deal, the former's betting partners will now receive access to at least this many broadcasts once the deal completes.

While the final completion date for the deal is yet to be set, Sportradar has said that it’ll take place no later than June 2016, which means a new system could be in place in time for Euro 2016.

However, even if the two companies can't complete the necessary paperwork in time to generate more live streaming options for Euro 2016, the new score centre should certainly give Betradar and its partners a competitive advantage over the summer.

To check out early odds for Euro 2016, visit William Hill Sports today!

Betting News Articles


First Official Drone Racing Betting Market Opens at Betfair
First Official Drone Racing Betting Market Opens at Betfair

Bookmaker Betfair has managed to find its wings before its competitors, becoming the first major UK online betting site to offer odds on the relatively new sport of drone racing. The company, now part ... Read More

10Bet Partners with Betradar to Offer 30,000+ Live Streams
10Bet Partners with Betradar to Offer 30,000+ Live Streams

10bet is one of the fastest-growing online bookmakers in the world and the firm is upping its game by signing a deal with Betradar, to provide sports bettors with a huge range of live sports streams v ... Read More

LeoVegas Offers Betting Markets on Live Slots Twitch Stream
LeoVegas Offers Betting Markets on Live Slots Twitch Stream

LeoVegas, one of the world's largest online casinos and bookmakers, is teaming up with budding casino game developer Big Time Gaming and popular Twitch streamer LetsGiveItASpin to deliver a first of i ... Read More

What eSports Joining the 2022 Asian Games Means for Bettors
What eSports Joining the 2022 Asian Games Means for Bettors

Men have competed against each other on the battle field, in the colosseum and on the football pitch. Now man takes on competition in the world of professional video gaming. The Olympic Council of Asi ... Read More

Unibet Brings on Mika Hakkinen as Newest Brand Ambassador
Unibet Brings on Mika Hakkinen as Newest Brand Ambassador

Unibet announced it has enlisted two-time F1 World Champion Mika Häkkinen to serve as its newest ambassador. As part of what is deemed an 'insider' role, the Flying Finn will oversee production of exc ... Read More

Betway Secures Partnership for this Year’s Grand National
Betway Secures Partnership for this Year’s Grand National

The bookmaker Betway has just put pen to paper on a seven-figure, three-year deal to become the official betting partner of the Grand National Festival. The meeting remains one of the racing calendar' ... Read More

Betting Navigation

Newsletter

Sign up for the free Gambling.com Newsletter to stay on top of all the best bonuses!
We will never share or misuse your personal information. Privacy Policy

Latest Betting News

BettingGuides

Country Guide