Group is the fastest growing performance marketing company in the online gambling industry

Excellence in Performance Marketing for the Online Gambling (iGaming) Industry Group publishes comparison sites for online gambling services, providing a deep source of players for iGaming operators across 13 different national markets in 7 languages. Group is a media company and does not offer actual gambling services. The Group has over 30 different web portals which all publish independent reviews of the iGaming industry's best gaming operators. In addition to the Group's flagship website, the Group operates sites such as and The Group's largest markets are the United Kingdom and Sweden. Group Ltd is registered and headquartered in Malta and wholly owns KAX Media Limited in Dublin, Ireland and KAX Media America Inc in Tampa, Florida. The Group also wholly owns GDC Trading Limited, a Maltese company which is the Group's principal trading entity. Furthermore the Group has an affiliated company office in Monaco.

In Numbers

Years of Success

The company was founded in 2006


Our biggest office is in Dublin, Ireland

Year on Year Growth

March 2017 over March 2016

Different Nationalities

From Europe, America & Asia

Brands we operate

The Group Ltd Mission

Every online gambler deserves a safe and fair place to play. It is our mission to create a safe online environment for players through independent reviews of the world's best online gambling companies so that users around the world can play with confidence and security.


Charles Gillespie & Kevin McCrystle founded what would become Group Ltd in 2006. The founders initially began with a different business plan and switched focus to European casino affiliate marketing in 2010. At this time, the founders began building out their first series of casino affiliate portals: CasinoSource. Shortly thereafter, the company found itself in the right place at the right time and was able to put in a bid for the domain name Our USD 2.5m bid was accepted and in April of 2011 the group became the owner of After the acquisition the Group invested into setting up a new office in Tampa Florida to assist with the development of a new

From 2011-2012 the Group built a new UK-focused website for to bring the domain back to the prominent position it once held before the closing of the US market in late 2006. The website was relaunched in 2012 and has had two facelifts since then. The current website is a 10,000 page collossus that covers every aspect of online gambling for users in 8 different markets. It is now the leading resource for online gamblers in these markets and one of the biggest individual gambling affiliate sites in the world.

While turning around, the founders also made it a priority to continue working on the other sites in the network, namely CasinoSource. In 2014 the Group began expanding the series of websites beyond the original set of English speaking markets. To facilitate this international expansion, the Group setup their Irish operation in early 2015. The Dublin office is now the Group's largest and offers the company easy access to native language speakers of all 27 EU countries. In 2016 the group continued the expansion by launching CasinoSource in Norway, Sweden & Finland. The series now covers 13 markets in 7 different languages. Also launched in 2016 were and

Started in 2016 and first launched in the UK market in 2017, the Group's latest series of sites is SlotSource, a slots dedicated casino portal. 2017 is off to a great start and a number of exciting announcements will be made soon ...

Awards & Recognitions

  • Casino Power Affiliate
  • eGR Magazine 2016
  • Shortlist Affiliate of the Year
  • eGR Operator Awards 2016
  • Shortlist Casino Affiliate of the Year
  • eGR Operator Awards 2016
  • Casino Power Affiliate
  • eGR Magazine 2015
  • Shortlist Affiliate of the Year
  • eGR Operator Awards 2015
  • Winner - Gaming Affiliate of the Year
  • eGR Operator Awards 2014
  • Casino Power Affiliate
  • eGR Magazine 2014
  • Shortlist Affiliate of the Year
  • eGR Operator Awards 2014
  • Winner - Best Newcomer Affiliate
  • iGaming Business Affiliate Awards 2013
  • Casino Power Affiliate
  • eGR Magazine 2014
  • Shortlist Best Casino Affiliate
  • iGaming Business Affiliate Awards 2013