FanDuel Partners With Gamban for Responsible Gaming Effort
FanDuel Group on Wednesday announced a partnership with Gamban, a UK-based technology company specializing in gambling blocking software. It was the second deal in a week with a sports betting operator for Gamban.
For customers who choose to self-exclude from FanDuel’s real-money gaming sites or who identify as having a gambling problem, the blocking software will be offered for free, according to a news release.
Just last week, Kindred Group announced a partnership with Gamban to offer Unibet customers the ability to block online gambling sites across devices in the U.S. March is Problem Gambling Awareness Month.
Under the terms of the FanDuel agreement announced Wednesday — and pending regulatory approval — FanDuel customers who self-exclude can receive a Gamban subscription. The technology blocks users from accessing gambling sites on up to 15 personal devices, the release said.
Customers can manage their play by setting limits on deposits, wagers and time spent. A “play safe” tool is available to self-exclude. Once customers self-exclude from one site, they are self-excluded from all FanDuel sites (online casino, racing, daily fantasy and sportsbooks).
“Educating customers about the importance of gambling responsibly and within limits is a business imperative and ethically the right thing to do,” Carolyn Renzin, chief risk and compliance officer for FanDuel Group, said in the release. “We already offer a suite of tools to help customers enjoy sports betting responsibly. Offering Gamban’s software to those customers signaling they need help adds another layer of protection for our customers, our program, and to the industry.”
The deal comes right after FanDuel became the first mobile operator to make a multi million-dollar commitment to the American Gaming Association’s “Have a Game Plan” campaign to educate consumers on how to bet responsibly and within limits.
More About Gamban
Gamban has had a partnership with FanDuel’s parent company, Flutter Entertainment, to deploy its software in Europe. FanDuel Group has extended the partnership in North America to include FanDuel, TVG, Betfair, Stardust, FOXBet, PokerStars and Stars Casino, the release said. Upon rollout of the program, players looking to adopt self-exclusion measures will be able to do so.
“This is a massive moment for the industry and one we’ve been pushing to achieve since the launch of Gamban,” Jack Symons, co-founder of Gamban, said in the release. “As the largest real money gaming provider in the United States, FanDuel Group is making a statement of intent and throwing down the gauntlet to operators across the industry to offer self-exclusion support for their vulnerable customers.”
The Kindred deal announced last week with Gamban helps Unibet’s responsible gaming initiatives in New Jersey, Pennsylvania and Indiana. It has also applied for licenses in Iowa and Illinois.
”It has always been our ambition to bring our European know-how and expertise in responsible gambling to the U.S. and our long-standing successful partnership with Gamban perfectly aligns with this ambition. … We strongly believe this will be an important step for the industry," Maris Catania, head of responsible gambling and research at Kindred Group, said in the release announcing the deal.
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