New Opta 3D Football Visualisation Now Live at Betsafe

November 24th, 2017


New Opta 3D Football Visualisation Now Live at Betsafe

The latest technology has already seen fans' experience of watching Premier League live football on television reach new heights for the 2017/18 season, thanks to Opta's official association with the competition.

The sports data company, owned by the Perform Group, has now pushed things even further to provide online gamblers at Betsafe with the opportunity to make informed bets and follow the action with 3D Football Visualisation stats via any device!

Betsafe Integrates Opta 3D Stats

Opta is a name that has become integral to football's increasing professionalism, with its statistical technology used by clubs to analyse performance and tactics. It's also the engine behind the amazing statistical graphics available to viewers of live games via services such as Sky TV.

It is the Official Media Data Partner of the Premier League for the 2017/2018 season. And now the company is expanding again, with news of its link-up with the Swedish-listed Betsson Group. Betsson is integrating Opta 3D Football Visualisation at its leading brand, Betsafe, which offers casino and sports betting products.

The Betsson Group has become the first online gambling enterprise to install Opta's innovative technology into its product, opening up a whole new era for online football betting. John Harlow, a content specialist for the Perform Group, noted the state-of-the-art nature of Betsafe's 3D football feature and what it means to fans and football bettors.

"As a football fan, following passing sequences, who's on the ball, where it is, and what they're doing with it, creates the closest visual experience to watching the real match. We're delighted to bring this experience to Betsson's customers, to enhance the way they follow their bets, and make their betting even more entertaining."

Punters Benefit from Entertainment and In-Play Precision

Betsafe's Opta stats integration is envisaged to benefit online football gamblers in two distinct ways. Firstly, the level of statistical sophistication and visual appeal offered by the technology is second to none.

It provides football geeks with real-time statistical data that's fun to have to hand whether a punter is simultaneously watching a televised game, or simply viewing it via laptop or mobile device. Furthermore, the 3D visualisation can help bettors to create an image of the actual game in their mind’s eye, enhancing the entertainment value and enabling them to get a real grasp on the full 90 minutes.

The second benefit of the brand's 3D visualisation feature is its potential to enhance the accuracy and range of gamblers' bets, which is an ideal fit for the growing popularity and potential of live in-play bets and cash-out options that they can create. For example when you're betting on under 2.5 goals and trade out for a guaranteed profit, later in the game.

In-play betting is already a strong part of Betsafe’s product and is expected to position the brand confidently in the market and in the psyche of online gamblers. The innovation complements Betsafe's high-end football betting focus, which includes in-depth game analysis via the site's blog and typically over 14,000 football betting markets to enjoy.

Given the growth in football betting revenue, analysts view the Betsson Group's link-up with Opta as a move that positions it well in the online sports gambling industry. Football betting is big business for online bookmakers, and any edge in their products and services can make a big difference to revenue.

Future Bright for Betsafe's Football Betting

The future for the Betsson Group and Betsafe looks positive, with the foray into 3D football data illustrating the goal of innovation and establishing a leading name in the online gambling industry. This is something echoed by Nick Maurice, Director of Trading at Betsson Group, whose comments on the Opta deal revealed enthusiasm about bringing online football bettors something truly ground-breaking.

"Perform Content's new 3D football visualisation product is in a league of its own. Integrating this innovative new product into our sportsbook offering means we can not only continue to improve on our customers’ betting experience, but also means we can lead the field with this pioneering new technology."

The growth in sports betting technology is congruent with the desires and trends of the modern sports bettor, particularly in the mobile gambling niche. The 3D betting concept is predicted to be very popular with mobile football punters, whether they're betting while watching live games at the ground, in the pub, or simply watching and betting live via their phone while on the go, at Betsafe.

Betting News Articles

Against All Odds Las Vegas Now Favourites for Stanley Cup
Against All Odds Las Vegas Now Favourites for Stanley Cup

In their first ever season of existence, the Las Vegas Golden Knights have brought their own glitz and glam to tinsel town and kept the party going late. Later than anyone could’ve possibly imagined ... Read More

Gronkowski Buys Stake in Kentucky Derby Horse Named for Him
Gronkowski Buys Stake in Kentucky Derby Horse Named for Him

NFL superstar Rob Gronkowski’s future playing football may be in question, but one thing is for certain. The New England Patriots’ tight end will be watching the upcoming Kentucky Derby closely ... Read More

Bookmakers Favor Nurmagomedov in Potential McGregor Clash
Bookmakers Favor Nurmagomedov in Potential McGregor Clash

The undefeated Khabib Nurmagomedov is now UFC lightweight champion after presiding over a challenging win at UFC 223 last weekend and the attention-grabbing victory actually has bookmakers placing ... Read More

McGregor v Mayweather Part 2 Coming to an Octagon Near You?
McGregor v Mayweather Part 2 Coming to an Octagon Near You?

Could an MMA-style fight between UFC superstar Conor McGregor and undefeated boxing legend Floyd Mayweather be in the cards? That’s what many in the sports world are trying to find out after a ... Read More

Paddy Power Suspending Betting with Royal Baby on the Way
Paddy Power Suspending Betting with Royal Baby on the Way

The Duke and Duchess of Cambridge, William and Catherine, are eagerly awaiting the arrival of their third child, and bookies have been fielding a wide variety of bets since it was announced by ... Read More

Shifting Odds Could Suggest a Future Female James Bond
Shifting Odds Could Suggest a Future Female James Bond

Bookmakers believe there could be a dramatic casting change for a future James Bond film. On Tuesday, top betting sites slashed odds of a female lead in the next 007 film after a surge of bets. Emily ... Read More

Betting Navigation


Sign up for the free Newsletter to stay on top of all the best bonuses!
We will never share or misuse your personal information. Privacy Policy

Latest Betting News

Betting Guides

Country Guide

DISCLAIMER: Online Wagering is illegal in some Jurisdictions. It is your responsibility to check your local regulations before playing online. GDC Trading Ltd takes no responsibility for your actions.
© 2011-2018 GDC Trading Limited. All Rights Reserved. is a registered trademark of GDC Trading Limited.
Terms and Conditions   |   Privacy Policy

Asset 4AndroidGET IT ONfacebookDownload_on_the_App_Store_Badge_US-UK_RGB_blk_4SVG_092917twitter