The wait is finally almost over as the 2018-19 English Premier League season kicks off Friday with Manchester United taking on Leicester City at Old Trafford. What better time for fans to enjoy a brand new contest from the folks at BetVictor to add a little oomph to the already thrilling action about to get started?
Fresh off success of the highly publicized 'Million Pound Bet' competition that made one lucky World Cup watcher a millionaire, the leading UK gambling operator and sportsbook is at it again and ready to bring the noise to the Premier League.
The new contest, taking the place of the bookie’s old “Golden Goal” promo, will be called “Best Bet Wins” and its very similar to the World Cup competition previously mentioned.
While there won’t be £1 million on the table this time, players who place and win the single bet with the largest odds will receive £5,000. The other significant difference is that new winners will be awarded on a weekly basis with an additional £5,000 will be divvyed up amongst the top 50 bettors on the live leaderboard.
The weekly window opens midnight each Sunday and closes at 11:59 the following Sunday and bettors can enter with wagers as low as £1.
Head of Product at BetVictor Eoin Ryan had much to say on the launch of the new promotion. He was encouraged by the activity generated by the 'Million Pound Bet' and sees the latest and longer running contest as potentially an even greater opportunity for BetVictor.
“We saw how popular the competition was in attracting new customers and retaining existing ones and how much excitement it generated during the tournament. We want to build on the positive momentum generated by The Million Pound Bet during the World Cup as we continue to listen to our customers’ needs and expectations and constantly strive to improve the customer experience. As with The Million Pound Bet, our best-in-class #PriceItUp Builder is likely to be a valuable tool to customers when building their best bet.”
The #PriceItUp feature Ryan mentioned was a huge part of what made the 'Million Pound Bet' promo so unique and fun. It allows bettors to combine results, props and other types of bets to build up odds on single wagers.
That allowed for some absolutely massive odds to be compiled during the 'Million Pound Bet' competition. The winner’s wager was an unbelievable 17,042/1 bet involving the Uruguay vs. Portugal game result and a combination of corners taken and cards issued props.
The leaderboard for this week is already live as the action doesn’t necessarily have to involve Premier League teams. For example the current £5,000 Leader made good on 11/1 odds of predicting the correct score of the FC Minsk and ZNK Olimpija football match in the Belarusian Premier League.
The #BestBetWins page also offers templates for #PriceItUp bets that can be made to show prospective bettors how to build up their odds and get their names on the leaderboard. For example the top bet displayed offered 46/1 odds for Tuesday’s Nottingham Forest vs. West Brom match with these qualifiers:
While the odds for each single listed event would likely be less profitable combining them creates some big payoffs. That’s the beauty of #PriceItUp and it’ll be on full display from the start to the finish of the EPL season!
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