Online football betting has evolved. Initially, you could only bet on the winner of a football match, then came Correct Score and First Goalscorer markets. Betting on First Goalscorer was soon accompanied by the chance to bet on Last Goalscorer.
Although with Last Goalscorer, what happens if your player is off the pitch when the last goal is scored? And with a First Goalscorer bet, your wager is dead as soon as the first goal is scored (unless it’s an own goal).
Step forward the Anytime Goalscorer bet. It does exactly what it says on the tin, enabling someone to back a player to find the net during the entire time they are on the pitch.
It’s a fairly straightforward process backing Anytime Goalscorer. You firstly select the football match in question and click through to the available football betting markets.
For a bookmaker such as Bet365, you then click on the ‘Player’ category. which will show you a range of betting markets, including the chance to bet on Anytime Goalscorer.
You will often find Anytime Goalscorer available as part of a First / Last Goalscorer coupon, and the odds are naturally shorter with the former as you don’t have to worry when during a match your player will score. It’s just a case of them finding the net somewhere along the line.
You can flick through the player list until you find a price that appeals to you. The favourite could be as short as 4/6, although you can often get odds as big as 33/1 about certain players scoring, and these players are usually defenders.
We think it makes sense to first predict the number of goals that will be scored in the game. If you think it will be a low-scoring match, then it might be that Anytime Goalscorer isn’t the right market, considering that First Goalscorer and Last Goalscorer represent better options.
Alternatively, a potentially high-scoring match where both teams are likely to be on the front foot means that Anytime Goalscorer betting comes to the fore. Imagine a match that has six different scorers, that is six potentially winning bets - should you pick out the players that find the net.
Some bettors pick out a player to back as a First Goalscorer and Anytime Goalscorer, so that they have the first option covered as well as the latter and there’s clearly the chance to profit from both wagers.
If a player is trading at even money on the Anytime Goalscorer market, then you have to consider whether they has a bigger than 50% chance of scoring during that game. A good way of judging this is looking at previous data.
If a player has scored in six of their previous ten matches, then you might consider evens to be a decent price. However, it’s also worth looking at how long that player is getting on the pitch and there’s often the prospect of them being replaced.
When you bet on First, Last or Anytime Scorer, you shouldn’t be dismayed if you lose on that bet for that particular match. Football matches can be quite random, and a player might narrowly miss some scoring chances, or be incorrectly ruled offside for a goal.
If you’re backing a central defender to be Anytime Scorer at odds of 10/1, then you only have to be correct once every nine games in order to make a profit. It is therefore worth taking a long-term view rather than switching from one player to the next with the passing of each week.
Even the most prolific of forwards don’t score first in every match. In the English Premier League, there are 38 games played in each season and no player gets anywhere near that total. Therefore, expect several anytime scorer bets to lose, but it’s making sure that you make a profit overall that counts.
The same applies to First Goalscorer betting, with a player who is priced at 5/1 only needing to score twice in 10 games at that price in order to realise a profit. It’s worth making a note of what bets you place and avoid the short-term thinking that often plagues punters to their detriment.
Betting on football successfully isn’t just about having a good day of punting. It’s all about betting in a measured fashion, and working out which markets are making you the most money.