New Hampshire Has Ups and Downs For Sports Betting in August

New Hampshire Has Ups and Downs For Sports Betting in August
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Overall and mobile sports betting handle in New Hampshire took a slight hit in August compared to July, but the year-over-year comparison was rosier for the state.

The sports betting handle in August was $36,319,740, just a 1.1% decrease from July, when it was $36,724,165. Similarly, mobile sports betting accounted for $29,560,430 in August, down 2.7% compared to July’s $30,373,909.

The August numbers were a fair bit higher than they were 12 months earlier, according to figures from the New Hampshire Lottery.

In August 2020, the total sports betting handle was $27,496,050; last month’s total was 32.1% higher than that. And the August 2021 mobile sports betting handle was up 12.0% in year-over-year numbers from $26,382,353.



New Hampshire Sports Betting August vs. July

Total handle Mobile handleRevenue (GGR)
August$36.320M$29.560M$1.594M
July$36.724M$30.374M$3.063M
Change Down 1.1% Down 2.7% Down 47.9%

New Hampshire Revenue Breakdown

The gross gaming revenue was down 47.9% in New Hampshire, to $1,594,235 in August from July’s $3,062,545. Last month’s total was up 16.6% from August 2020, when it was $1,367,516.

The state revenue share in August was $723,016, down 50.8% from July ($1,468,578) but 18.9% higher than August 2020 ($607,910).

The dip from July to August continued an up-and-down summer for New Hampshire. The handle has declined for five straight months from the March total of $55.8 million, but that happened all over the country with fewer sports going on in the summer.

As far as revenue, August was the low point of 2021 and the lowest since exactly one year earlier. The summer has seen New Hampshire pull in decent revenue considering the relative lack of sporting activity, toping $3 million for five months in a row before August’s slide hit. The June revenue of $3.87 million was the third-highest total of 2021, trailing only the $4 million-plus totals from January and March.

With regular-season NFL betting starting in September and college football betting in full swing, the handle and revenue should start soaring again for the rest of the year in New Hampshire.

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