The concept of in-play betting (also called live betting or in-running betting) is very simple. Most online bookmakers nowadays offer this option, where you are given the opportunity to place a bet while a sporting event is unfolding in front of you.
Bookmakers alter odds on participants in any given event as it unfolds according to how increasingly or decreasingly likely it is that a particular outcome will materialize. For example, you might want to bet on the unlikely scenario that a soccer team will make up a two-goal deficit in the last 10 minutes to grab a draw.
Capitalizing on live betting odds can turn a string of terrible pregame bets into a host of lucrative winnings. Bettors might back a star soccer player to be the first to score only to have him fall to an injury five minutes into a match. Betting in-running on a different player to score can help negate the original loss and sometimes even provide extra winnings depending on the live odds provided.
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