bet365 Review 2025: Great All-Round Site With Competitive Odds
Gambling.com Rating: 9.1/10
Our Verdict: A hugely popular site worldwide for a reason - with exceptional live streaming features and a wide range of markets available.
bet365 is one of the most complete online bookmakers - unsurprising, considering the site has over 80 million customers across more than 200 countries.
This UK-based betting giant was among the pioneers of online sports betting two decades ago and still sets the standard around the globe.
With live streams of over 600,000 sporting events each year, I've been able to watch and bet on various sports including, cricket, soccer, tennis and horse racing.
The app ranks among the best in the industry and the site consistently rolls out innovative features.
That said, I still see room for improvement. Beginners might find the site a bit confusing so I'd like to see some UI improvements.
Overall, though, this is still one of the best betting sites in the business.
- 600,000 events streamed live annually
- Highly-rated user-friendly app
- Same game multis on a range of sports
- Detailed stats and visualisation tool for all sports
- Highly reputable brand (80 million+ customers worldwide)
- Site design could use some improvement
- No dedicated loyalty programme for Australian users
- No telephone customer support
Our bet365 Rating Explained
| Category | Score | Reasoning |
|---|---|---|
| Range of Sports | 9/10 | Wide range of markets across sports - with one or two exceptions. |
| Betting Features | 9/10 | bet365 offers same-game multis on 14 sports, much more than average. |
| Payments | 9/10 | Good range of fast, safe, and reliable payment options. |
| Customer Support | 8/10 | Helpful live chat and social media support - no phone support. |
| Reputation | 10/10 | Globally respected brand with huge customer base. |
| User Experience | 9/10 | Clean design and easy navigation (slightly busy look if new to betting). |
| Mobile Platform | 9/10 | Top-tier app with positive feedback from mobile bettors. |
| Responsible Gambling | 9/10 | Wide selection of industry-leading responsible gambling tools. |
| Live Streaming | 10/10 | Excels in this area, with 600,000 events streamed annually. |
| Value of Odds | 9/10 | Competitive prices, especially for cricket and AFL. |
Gambling.com Rating: 9.1/10 (Highly Recommended)
bet365 offers an excellent range of cricket markets across Tests, ODIs, and T20s, with top competitions thoroughly covered.
I found that an average IPL match during the 2025 season features around 60 pre-match markets, including top batter, first wicket method and total match sixes.
In a recent Mumbai Indians vs Sunrisers Hyderabad clash, I boosted on six separate pre-match selections.
Coverage is solid across the board, though longer-format competitions could benefit from deeper market depth.
One standout feature is the cricket same-game multi - something bet365 offers that major competitors like Ladbrokes don’t.
This is one of only a handful of cricket betting sites with this option.
While other sports like soccer and racing have more live streams, major events like the Cricket World Cup are often available to watch at bet365.
“bet365 comes into its own during cricket's biggest events, with odds boosts for major competitions like The Ashes and World Cups.”
bet365 Rugby Betting
bet365’s rugby betting section has odds for all the big competitions, including the NRL, Rugby World Cup, Super Rugby Pacific, and the State of Origin.
I've been impressed by the range of markets, especially for top-level union matches, where there's also a same-game multi option available.
The same-game multi allowed me to combine markets like match winner, first try scorer, and total points into a customised bet.
It's not just rugby union that gets attention at bet365, rugby league gets plenty of love, especially the NRL.
When its comes to NRL betting sites, I can't look much further than bet365.
When betting on the NRL, I was able to take advantage of real-time stats and leaderboards, as well as over 150 individual markets to choose from.
bet365 also offer an Extra Time Extra Chance offer, where if you've bet on a team to win in an NRL match and it goes to extra time, your bet will carry over and will settle on the final result.
“I'm a big rugby union fan and I was impressed by the same-game multi feature at bet365, with other sites not focusing as much on rugby.”
bet365 AFL Betting
I found that bet365 is one of the top betting sites when it comes to betting on the AFL.
The same-game multi available on AFL was what stood out to me
I placed a multi that included markets such as number of disposals, match winner, goalscorers and total points.
bet365’s Same-Game Multi+ offer also applied to AFL, allowing me to combine markets from multiple games into one bet.
For example, I could select a goalscorer from each of the upcoming round of fixtures to be included in the same multi.
The player multi was also a unique feature I hadn’t seen before. Player multis allow you to focus your bet on a single player from your favourite team.
You can then focus your bet solely on their performance, picking a number of disposals a player might have or the number of goals they might score during a match.
bet365 Horse Racing Betting
bet365’s horse racing betting markets are extensive, covering all major Australian races, plus international meetings from the UK, Ireland and USA.
When I was looking to bet on racing at Flemington, I was impressed with the availability of stats. I was able to research form, find out about the jockeys and trainers and see what gear each horse was wearing to help me place my bets.
All Australian races are shown live once you've placed a qualifying bet. I've also watched live streams of races from the UK, Ireland, France and the US here.
I like to place bets on the Melbourne Cup months in advance and bet365 has year-round prices for all the big races.
“bet365's each way offering is highly competitive and I've been impressed by the futures options available for Australian racing.”
bet365 Soccer Betting
As a global soccer betting site, bet365 delivers across the board on the world's game.
You’ll find odds on almost every match and competition worldwide, including A-League and Asian Champions League matches.
Soccer is a priority at this site - as evidenced by sponsorships like the UEFA Champions League and the site's long-time backing of English Championship side Stoke City, where bet365 is headquartered.
bet365 stands out with it's wide range of markets, across all soccer matches. This includes same-game multis on any match, something which other sports betting sites don't offer.
It's not just the markets, I found bet365 to have competitive odds across the board and they were market leading in some cases.
“Live soccer streaming at bet365 is top-tier - when a stream isn’t available for certain games, audio commentary and live updates keep me up to date."
bet365 Tennis Betting
Tennis betting at bet365 has always really impressed me, particularly with how far the markets extend beyond the bigger tournaments like Grand Slams.
Markets are available for all ATP and WTA events, as well as lower-tier ITF and Challenger Tour matches, which allows me to find value in lower-profile games.
I even found markets for junior matches, something which a lot of other Australian betting sites neglect.
Most tennis matches I've bet on at bet365 have been available to stream live as well.
All I needed to stream a variety of games was a funded account, or to have placed a bet within the last 24 hours.
bet365 Golf Betting
When it comes to golf betting, bet365 does the simple things well, without too many extra frills.
Our odds comparison tests have shown that bet365 usually beats the competition for outright golf odds.
There's also an extensive range of markets for the mini-tours, along with all the main tours like the PGA, DP World Tour and LIV Golf.
Some sites haven't caught up with the rise of LIV, but bet365 has lots of betting options for the Saudi-backed tour.
There's no live golf streaming but this is the case for most golf bookies, largely due to broadcasting restrictions.
Combat Sports at bet365
bet365 delivers a strong MMA betting experience, especially for UFC and Bellator events.
Markets include method of victory, round betting, and total rounds, with odds often released early.
I found bet365's boxing betting coverage to be equally robust, spanning major title fights to regional cards.
I've found markets for round betting, total rounds, winner and the win method.
A boxing same-game multi was recently added, although it doesn't allow you to combine too many markets yet.
bet365 Odds & Market Variety
bet365 made its name by offering better odds and more markets than competitors - and it's clear this bookmaker still focuses on what really matters to punters.
The prices here are rarely beaten for soccer or horse racing in my experience.
That said, I've noticed Formula 1 odds could be more competitive. There are also a lack a novelty betting markets on events like TV shows, which is a minor criticism, but worth noting if that is in your interest.
Esports betting is another strength of bet365, with markets available on popular games such as Fortnite, League of Legends and Counter Strike.
However, in terms of range of markets, bet365 reigns supreme.
Across all the sports I tested, I found markets available for almost all bets that I would be interested in.
This range of markets spreads over to same-game multis, where I was rarely limited in the markets I wanted to add to my multi.
bet365 Same-Game Multis
bet365’s same-game multi is one of the best I've used, especially for soccer, where I could combine match results, team markets and player markets into a same-game multi.
You can combine up to 12 selections, which is a reasonable amount.
The best thing about this same-game multi is that it's available across 14 different sports - more than any other Australian bookmaker currently offers.
The supported sports are: Australian rules, soccer, tennis, basketball, American football, baseball, rugby union, rugby league, ice hockey, boxing, MMA, cricket, Formula 1 and darts.
There's also the Same-Game Multi+ feature, which allowed me to combine same-game multi markets from different sports into a multi-leg bet.
Overall, I rate this as one of the top bet builders on the market - both in terms of functionality and flexibility.
Same-Game Multi Comparison
| Bookmaker | Maximum Selections | Sports Available |
|---|---|---|
 | Up to 12 | 14 Sports in Total |
 | Up to 12 | 6 Sports in Total |
 | Up to 14 | Soccer Only |
With a clean interface and intuitive design, bet365 makes placing a bet easy.
However, the site might be a bit busy if you're a newcomer to online betting.
The signature green and grey colour scheme is visually pleasing.
Navigation is streamlined with a top menu bar and left-hand menu listing sports and events.
There are some extra bells and whistles here that other sites don't have, like team pages for soccer, where you can see a team's statistics, upcoming fixtures and latest odds.
bet365 offers rapid loading times and doesn’t usually suffer from lag, although the mobile browser site performs worse than the app in my experience.
Overall, bet365’s user-centric design and efficient layout make it easy to find what you're looking for.
Depositing & Withdrawing Funds
| Payment Method | Minimum Deposit | Average Withdrawal Time |
|---|---|---|
| Visa Debit | $10 | 1-4 Hours |
| Apple Pay | $10 | Instant |
| PayiD | $10 | 1-4 Hours |
| PayPal | $50 | 1-4 Hours |
| bet365 Mastercard | $5 | Instant |
| Google Pay | $10 | N/A |
| Bank Transfer | $200 | 1-4 Hours |
After testing the bet365 app extensively on both iOS and Android, I found it to be one of the most reliable betting apps on the market.
It loads in just a few seconds and runs smoothly, even during busy periods ahead of popular events.
The app is also highly-rated by users: 4.6/5 on both the App Store and the Google Play Store.
Users praise the clean design, responsive layout, and easy access to features like live streaming.
While I didn’t encounter any issues myself, some users have reported occasional bugs or minor glitches. That said, bet365 seems proactive in addressing these through regular updates.
The main downside is that, similar to the desktop site, the app can feel a bit cluttered if you’re new to betting.
Overall, though, this is a top-tier mobile betting experience.
Customer Support
If you run into any issues or have questions, I recommend using 24/7 live chat support - it’s by far the quickest and most convenient option.
I tested it myself with a couple of queries about my account, and I was connected to an agent within two minutes each time.
Email support (support-eng@customerservices365.com) is also reliable, but not ideal if you're looking for a quick response, as it it usually takes a few hours to hear back.
| Channel | Availability | My Experience |
|---|---|---|
| Live Chat | 24/7 | Agents helpful and responses came within two minutes. |
| Phone Support | 24/7 | Sometimes easier to explain issues over the phone than in text. |
| Email Support | 24/7 | Useful for more complex queries but slower response times. |
| By Post | 24/7 | Mainly useful for sending documentation or ID verification. |
Responsible Gambling at bet365
bet365 provides a comprehensive range of responsible gambling tools to help you maintain control over your betting.
Accessible through the 'Safer Gambling' section of your account, these tools allow users to set limits and access information about how to gamble responsibly.
I found that bet365 allowed me to apply these tools during my registration, which helped me set limits from the start.
These are the tools you can use to help with responsible betting:
- Deposit Limits
- Bet Limits
- Time-Outs
- Self-Exclusion
- Reality Checks
- Activity Tracker
The Bottom Line: Final Thoughts on bet365
If you watch sport, chances are you’ve heard of bet365 - their sponsorships and ad campaigns are everywhere.
That visibility is backed by a massive customer base, and it’s no surprise why so many people use this site.
bet365 has been a market leader for decades, and from my recent experience with the bookmaker, they’re not slowing down.
Rather than coasting on their reputation, they continue to roll out new features and promotions, keeping things fresh.
Live streaming is where the site truly excels - with over 600,000 events streamed annually.
There’s still room for improvement, but overall, it’s easy to see why bet365 remains one of the biggest names in betting.
The core strengths that built this bookmaker's reputation are still very much on display.
FAQ
Who owns bet365?
bet365 is owned by the Coates Family, who founded the company in 2000. Denise Coates is the current CEO of the company, having taken over from her father, Peter Coates. Today, she owns bet365 along with her brother, John Coates. The company is headquartered in Stoke-on-Trent, UK.
Is bet365 legit?
Yes, bet365 is a safe, regulated online bookmaker, with licensing from the Northern Territory Racing Commission (NTRC). The site uses SSL encryption to protect customer details and has a long-held reputation for security.
How long does bet365 withdrawal take?
Withdrawal times at bet365 vary by method. Debit card and bank transfers typically take between 1-4 hours, while PayID withdrawals are usually processed almost instantly. Some methods, like Google Pay, don’t support withdrawals. Processing times may depend on account verification status and the time of day you make the request.
How do I contact bet365 customer service?
bet365 customer service agents can be contacted by 24/7 live chat, email (support-eng@customerservices365.com), by post, or on the phone. Live chat is recommended as the quickest and most efficient way to get a response at any time of the day.
How do I withdraw from bet365?
Withdrawals are simple on bet365. Simply head to the 'Banking' section of your account and choose your method of withdrawal. Enter your withdrawal amount and the process will begin. Depending on your chosen method, this could be instant or could take up to 4 hours.
