Last Updated: 26 Sep 2023Welcome to our updated rankings of the best Australian betting sites in 2023. These top bookmakers have been rated and reviewed by our experts to ensure they provide a premium online betting experience for Aussie punters.
With dozens of bookies now available to Australian punters, it can be hard to figure out which one to choose. Here, we review five of the best Australian betting sites in November 2023, with a detailed breakdown of each site's pros and cons.
Unibet is one of Australia’s most popular bookmakers. Its standout feature is the large line of live streams available for football, basketball, cricket, tennis, netball and other events. Odds are clearly displayed in the live stream view, so punters can easily capitalise on in-play betting opportunities.We were able bet on more than 30 sports and found unique promotions like daily racing rewards and boosted multi-payouts available.
In terms of background, Unibet is a large Scandinavian company that operates in over 100 countries around the world, so you know you're dealing with a respected brand. The Australian arm of the business is run by Betchoice Corporation Pty Ltd, and operates under SA and N.T. gambling regulations.
bet365 customers can expect extremely competitive odds on the top sports betting markets in Australia. Look out for special offers like 70% extra for multi bets on AFL, NRL, rugby union, soccer and tennis. Savvy racing punters can also take advantage of Racing Refund, Top Tote + and Odds Drift Protector offers.
The bet365 betting site has a rich history dating back to 2000 when the company was founded in the UK by Denise Coates. The company has since grown into one of the largest online betting sites in the world, generating billions in turnover each year. The Northern Territory Racing Commission licenses and regulates its Australian operations.
As a betting exchange, Betfair offers punters a totally different betting experience than a traditional bookie. Through the exchange, punters can see exactly how much money is being wagered on the outcome of each match. This information is vital for lay betting and provides valuable insights that other Australian betting sites don't. Punters can choose to back or lay match outcomes in 26 sports, with pre-match and in-play betting available.
As for the history of this betting company, Betfair was first established in 2001 in the United Kingdom and has since grown to offer services around the globe. Betfair Pty Ltd runs their Australian betting site with a Northern Territory gambling license.
PlayUp is a fun-sounding Australian bookie with 25 sports to pick from, most with a solid choice of markets. They provide pre-match and live betting odds for the top Aussie sports, including AFL, cricket, tennis and rugby. PlayUp sign-ups can take advantage of promotions like enhanced racing odds and a bonus bet up to $50 if a three-leg same-game multi loses by one selection.
Licensed by the NT Racing Commission in the Northern Territory, PlayUp Interactive Pty Ltd has deals with seven national sports associations, including the PGA. Its website offers punters a fresh and funky feel, with a dark layout highlighted by bright green colours.
BlueBet has a full roster of basketball, golf, football, rugby and other Australian sporting events. Customers can use secure payments, including Bpay, Mastercard, Poli, and Visa, with deposits starting at $10. BlueBet also has a mobile app that can be downloaded through the Google Play store and Apple App Store for convenient betting on-the-go.
Launched in 2015 and managed by BlueBet Pty Ltd, BlueBet is regulated by the Northern Territory Racing Commission. As a true blue Aussie betting organisation, BlueBet is the approved betting provider for Cricket Australia, Tennis Australia and seven other national sporting organisations.
There are many important factors to consider when reviewing and comparing the best betting sites in Australia. Below we’ve listed some of the key criteria we use to rate bookmakers:
All the Australian betting sites we recommend here are fully licensed and regulated by gambling authorities. Licensed bookies must adhere to codes of conduct that protect punters and create a safe, secure and legal betting environment.
Betting websites must have a wide range of markets to choose from. A bookie can have all the fancy features it wants, but if all types of bettors aren't catered to, it's a big negative. The best Australian bookmakers feature everything from standard match markets to individual player bets, outrights, live markets and everything in between.
Australia's best bookmakers compete to provide competitive odds. We've tested and compared prices during our review process and have highlighted online betting sites that consistently provide value across major sports.
Australian betting sites must have a wide range of payment options. We expect to see debit cards from Visa and Mastercard supported, along with popular e-wallet methods such as PayPal, Trustly, Skrill, Neteller, Apple Pay and ecoPayz. We also examine minimum deposit/withdrawal amounts and test how quickly payments are processed.
To properly rate the leading bookmakers, we put their customer support staff to the test. We check if staff are regularly available to help Aussie customers through email, live chat or over the phone. We also test live chat speed and look for polite, friendly support staff.
You shouldn't have to jump through too many hoops to sign up to a betting site. It should be a simple, secure process that doesn't take much effort. Safety is a priority for our review team, so we want to see Australian bookies carrying out the necessary legal checks. However, we don't recommend bookies that overcomplicate the sign-up process.
If a betting site gets too many negative reviews, its reputation and ability to attract punters is affected. At Gambling.com we look at each bookmaker’s reputation and only recommend those that consistently deliver excellence. The brands that pass our criteria maintain an excellent reputation and consistently put customers first.
While online gambling sites aren’t a new feature in Australia, the number of betting agencies entering the space has increased dramatically of late. Many new Australian betting sites compete with more established bookies by offering innovative new features.
The new Australian betting sites featured on this page are all locally licensed to provide punters with a secure experience online. When reviewing any new Australian betting site, we examine its parent company's background, reputation and industry experience. We also check out which features a site is introducing to separate itself from its older competitors.
Not all new betting sites from Australia make it on to our recommended list. Some sites, for example, are blatant copies of other prominent platforms with no unique features to speak of. The best new Australian betting sites are those that have taken the time to research the Aussie sports betting market and have found a way to deliver services that help punters get more value and a better overall experience.
At Gambling.com we understand that it takes time for new betting sites in Australia to grow and establish their reputation. For this reason, many of the bookmakers found on this page are more well-established, with years of experience and solid reputations to back them up. Below, however, we've highlighted a couple of our newer picks that have already proven themselves to be big-hitters in the Aussie online betting scene.
Smartphones and tablets have made it easier to start betting on sports from the comfort of home while commuting, or waiting to watch the big game with your mates.
The best Australian betting sites work with special coders, developers, and programmers to create highly advanced betting apps, with user-friendly interfaces. These apps deliver a smooth and easy betting experience, with simple buttons to navigate between sports, set bet stakes, build multi bets, and place single wagers.
Extra features extend to these mobile apps, including detailed match stat trackers, Aussie racing and sports live streams, and secure payment methods for convenient mobile deposits and withdrawals. Overall, these apps are perfect for punters who want the best way to bet on sports from anywhere.
Compared to traditional online betting, which was usually conducted on a laptop or chunky desktop PC, mobile app sports betting allows Australians to get involved in the action, view match details as they happen, and never miss the chance to place that next winning bet.
Australia has historically welcomed people from the four corners of the world, which has created a unique sporting culture that spans a broad range of global and domestic games. There are, however, a few firm favourites among Aussie punters. Let's look at how and where you can bet on the most popular sports Down Under.
The AFL betting sites we recommend all feature the full roster of AFL markets. Before the season, punters can wager on outright markets, including Win Grand Final, Top 4, Top 8, Miss the Top 4 and Make The Grand Final. Once the season starts and games begin, bookmakers offer unique markets including Alternative Handicap Lines, Quarters, Halves, Totals and Player Markets.
NRL betting sites are hugely popular, with many passionate rugby league fans backing teams like the Melbourne Storm or Parramatta Eels. Aussies can find sites with specials like boosted NRL multi bets. Top NRL betting sites also provide a solid range of international markets to bet on, including future markets for Rugby League World Cup outrights.
Cricket is one of the nation's leading sports, and there are excellent cricket betting sites for Australians to bet on their favourite matches. Wager on the Baggy Greens in ODIs, Tests, Twenty20s and World Cups at the best Australian cricket betting sites. These bookies provide a fine selection of cricket betting markets, including Run Scorers,, Player of Match, Wicket Takers and Over/Under Run Totals.
Soccer is the most popular sport on the planet and has a growing fanbase Down Under. There are domestic, regional and international matches available to bet on pretty much every day at the best football betting sites. This includes betting markets covering men’s and women’s A-Leagues and top European competitions such as the Premier League, La Liga and the Champions League.
Golf has always been a favourite of Aussie punters, especially when the majors come around. The best golf betting sites offer outright markets, betting on two-ball matches and player v player bets. Along with the majors, you'll find loads of markets for PGA Tour, European Tour and LIV Golf events, along with international battles like the Presidents Cup, the Ryder Cup and the Olympics.
The best tennis betting sites offer many options, including minor domestic and international tournaments as well as big Grand Slam events like the Australian Open. Bookmakers often live stream the leading events, with live betting markets to wager on while watching along.
The best betting agencies in Australia offer extra features and services to deliver a special experience. When we review these bookies, we look for sites that push the boat out with innovative features to make them stand out. Some of these include:
Live streaming allows bettors to watch and bet on a match as it takes place. Underneath the stream, there is easy access to live betting odds. The best online betting sites partner with licensed media providers to deliver HD streams to customers. Live stream services cover basketball, baseball, cricket, hockey, volleyball, rugby, tennis, soccer and more.
Same-game multis are similar to standard multi bets, but instead of combining outcomes from different matches, punters combine individual markets from the same match. We look for enhanced prices and insurance offers with same-game multis - and also favour sites that offer this service across a range of sports (which is still a relative rarity).
In 2018, the Australian Government restricted Australian bookmakers from offering deposit bonuses, free bets and other incentives for new registrations. This hasn’t stopped online betting agencies from coming up with creative ways to offer legal promotions to their existing customers. A popular one is enhanced odds, where you can avail of extra payouts for single or multi bets.
Since the changes to the Gambling Act in 2018, the bonus bet landscape at Australian betting agencies has transformed. These types of promotions are now only available to existing customers, and betting sites aren’t allowed to provide deposit match or reload-type sign-up offers. Instead, bookmakers have money-back offers with cash-back clauses in case bets lose.
The registration process can vary slightly between different Australian bookmakers. However, the same sign-up steps apply in general, regardless of which online betting site you pick.
Your payment options for sports betting will differ between platforms, but punters can use credit/debit cards, e-wallets and pre-paid options to bet in Australia. The best Australian bookmakers provide security, using SSL encryption to ensure payment information remains private.
Australians can also access responsible gambling controls, inducing deposit and stake limits, to keep online betting fun. Some of the most common payment options at Aussie betting sites are:
Aussies have always loved a punt on everything from bingo and the lottery to local and international sports. However, after the Interactive Gambling Act of 2001 was introduced, many activities became restricted. Under this new bill, online casinos were banned from operating within Australia.
In this initial phase, land-based casinos and pokies, horse racing bookies, the lottery, and sports betting operators were left out and remained legal. The only rule imposed on bookmakers was the requirement to accept bets before a match started.
However, in 2016 the Australian government introduced the Internet Gambling Amendment Bill, opening the landscape for local bookies to set up and provide telephone live betting services. Under these rules, customers could phone a bookie and have a conversation with staff to place a bet on a live sports match.
More restrictions came in 2018 when Australian betting sites were required to stop all active and future promotions with bonus bets and free offers for new customers. This limited the ways bookies could attract new players, and many had to get creative, with media campaigns, sports sponsorship deals and other unique promotional methods.
Aussies don’t need to stress in their quest to find trusted betting sites as Gambling.com has you covered. We recommend getting the best value by signing up to multiple sites for easy access to the best odds and markets, as these will vary from one bookmaker to the next.
While staying on top of the fast-changing online betting industry, we regularly update this page with the latest reviews of new Australian betting sites. We recommend bookmarking it for easy future reference - as our list of the top bookies can change when we find a new bookmaker that lives up to our high review standards.
We hope our sports betting guide has given you all the information you need to choose your next bookmaker with confidence. All that's left to do is wish you the best of luck with your online betting journey. Remember to gamble responsibly and keep it fun!
The legality of online gambling in Australia varies depending on the type of activity. For example, games of chance including baccarat, blackjack, bingo, pokies, and poker aren’t permitted online. However, sports betting is legal and regulated under the Interactive Gambling Act 2001, with many local sites licensed in the Northern Territory.
Finding the best betting site in Australia depends on the individual. For example, soccer fans rate bet365 the highest for their extensive football betting markets. Racing fans love BlueBet thanks to their risk-free bet horse racing promotions, while live bettors often stick to Unibet for sports streaming services.
Betting apps allow sports fans to enjoy the power of top odds, markets and streaming from the palm of their hand. The best betting apps that work in Australia come from licensed and trusted bookmaker sites, including bet365, BlueBet, PlayUp, and Unibet.
To place sports bets at online betting sites in Australia, punters must be at least 18 years old. This is the national law and applies to local casinos, pokie venues, and racing tracks. To comply with regulations and ensure users are over the legal betting age, Australian bookmakers verify the age and identity of each customer.
A bonus bet is a type of sports betting promotion used by betting sites to attract new customers and reward existing users. Under Australian gambling law, these type of rewards aren’t available to new customers. Betting agencies can offer risk-free bets and other creative bonuses to customers after they sign up for an account.
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