How can I check if a betting site is legal in the UK?

To verify that a betting site is legal, look for its UK Gambling Commission (UKGC) licence number, usually displayed in the site’s footer. You can cross-check this on the UKGC Public Register to confirm compliance with UK law. Rest assured that the rankings on this page, curated by our experts, only include the best legal bookmakers.

What are the most important factors when choosing an online bookmaker?

Only bet with licensed betting websites that have strong security, fair terms, competitive odds and a variety of sports betting markets. They should offer responsible gambling tools, trusted payment methods and reliable customer support. Use the reviews and ratings on this page to help you find a trusted option.

What are responsible gambling tools and why are they important?

Responsible gambling tools help people to maintain control over their betting. Features like deposit limits, self-exclusion, time-outs and reality-checks promote safer gambling. These tools can help to ensure that online betting remains an enjoyable and responsible activity.

What are the best betting sites in the UK?

This page includes all of the best online bookmakers that you can bet with in the United Kingdom. Check the list for our latest rankings, which are updated every day, based on our findings during our testing and review process. The best new betting sites are also included, as we test and rate new bookmakers as soon as they launch.

What makes a betting site trustworthy?

A trustworthy betting site is licensed by the UKGC, offers robust security measures like encryption and provides clear terms and conditions. At Gambling.com, we only feature sites that have positive user reviews, comprehensive responsible gambling tools and transparent payment options.

Why can’t I use a credit card to place bets in the UK?

The UK Gambling Commission banned credit card use for betting to prevent debt-related harms. Any site accepting credit cards is breaking the law. Instead, licensed UK betting sites provide alternatives like debit cards, PayPal, or other secure payment options.

How do I know if my deposits are secure?

Deposits are secure when made on licensed platforms using encrypted payment systems. Reputable sites support trusted methods like Visa, Mastercard, PayPal, or PaysafeCard, ensuring your funds and personal data are protected.

What is the legal age for online betting in the UK?

In the UK, the legal gambling age is 18. Bookmakers require identity verification (e.g. passport or driver’s licence) to confirm your age and comply with anti-fraud regulations. This step ensures only eligible users access gambling services. If a site doesn’t have these verification procedures in place, it should not be trusted.

How can I manage my betting budget effectively?

Experience has taught us to set a clear budget and stick to it no matter what. Make use of responsible gambling tools like deposit and loss limits to help with this. Avoid chasing losses and regularly review your online betting activity to ensure you’re sticking to your budget.

Which betting sites have live streams?

Many online bookies allow users to live stream sporting events. Some of the best options we’ve found for live streaming are bet365 (over 600,000 events streamed live per year) and the Tote (great for watching horse races). Ladbrokes, BoyleSports, Unibet and Betfred also have good streaming services.

Best Betting Sites UK | New Bookmakers in 2025

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Written by

Michael Butlin

+1 Other

Fact Checked by

Kevin Taylor

Last Updated: Jan 16, 2025

The best betting sites in the UK - compared and reviewed by our team of experts. This list of licensed options includes the best new bookmakers launching in 2025.

Choosing between betting sites can be challenging, with 175 licensed online bookmakers currently active in the UK, according to UK Gambling Commission data.

That's why our team of professional betting experts is on hand to help you sort the best betting sites from the rest.

At Gambling.com, we’ve tested, reviewed and compared bookmakers since 2006, helping bettors find trusted, safe options that are fully licensed by the UK Gambling Commission. We blacklist and filter out untrustworthy betting websites, so you don’t have to.

When you see that our current favourite, Betfred, gets a 98/100 rating from us, you can trust it's a score we stand over, backed by years of experience and a stringent testing and review process.

On this page you’ll find:

A list of the best UK betting sites in 2025.
The best bookmakers categorised according to their outstanding features.
The pros and cons of each betting site, along with alternative options for each type of bookmaker.
An explanation of our review and rating process, so you know exactly where our rankings came from.
Practical advice on responsible gambling and managing deposits/withdrawals.

Use the quick summary below to compare the top betting site options at a glance:

Best Betting Sites at a Glance

Betting Site	Best For	UKGC Licence Number
Betfred	Overall Betting Service	39544
Bet442	Best New Betting Site	39483
bet365	Live Betting	61011
BetMGM	Football Betting	39198
Coral	Betting on Horse Racing	2927
BoyleSports	Betting Offers	39469
Bzeebet	Bet Builder	39483
Unibet	Cricket Betting	45322
Betway	Esports Betting	39576
Betano	Mobile Betting	8835

Best Bookmakers For Offers

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Affiliate Disclosure: At Gambling.com, we want to ensure that players are matched with the right casino and sportsbook offers for them. For this reason, some of the recommended site links are affiliate links. This means that if you visit a website through our link and make a deposit, Gambling.com will receive a commission payment at no extra cost to you. At Gambling.com, we want to ensure that players are matched with the right casino and sportsbook offers for them. For this reason, some of the recommended site links are affiliate links. More

1

Established 2005
Betfred Review
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£50 in Free Bets, when you Bet £10

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. New customers only. Register with BETFRED50 First bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. Full T&Cs apply.
Daily 'Super Extra Places' on Racing
Odds Boosts on Next Goalscorer Bets
Sponsors all 5 Flat Horse Racing Classics
Bonus Code
The code required to claim this sign-up bonus (if any)
BETFRED50
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
98
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
Yes
Betfred has more promotions and bonuses than the majority of betting sites. We’ve used 20 different types of betting offers when testing this site. Betfred sponsors Super League Rugby and World Matchplay Darts, with special offers available for both competitions. Rated 4.5/5 stars by users on the App Store, Betfred's app is popular with punters. We’ve been impressed by its speed and user-friendly layout.
Betfred Review
2

Established 2023
Pub Sports Review
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Acca Boost on all football bets, up to 50%

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. Get a percentage boost on all football multibets of 4 or more selections. - Full Terms Apply
Esports Live Streams
Early Payout Offers on Multiple Sports
Betting Insights Given With Football Markets
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
83
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
Pub Sports is a solid betting site if you like betting on tennis and football. Our tests show that the bookie's tennis odds are some of the best in the business and we found more than five specials that apply to Premier League football markets. When we visited the Esports hub, we had a range of in-play options and live streams for video game titles like Counter-Strike and League of Legends.
Pub Sports Review
3

Established 1929
Tote Review
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Bet £10 Get £40 in Bonuses

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. New customers online only. Eligibility restrictions apply. Only valid with code B10G40 on registration. £10 min qualifying bet at 1/1 (2.0) odds or greater across sports or racing (if EW then min £10 Win + £10 Place). Receive £20 Tote Credit, £10 Free Sports Bet and 50 Free Spins on Big Bass Bonanza within 48 hours of qualifying bet settlement. 7-day expiry on free bets & Tote Credit. Your first bet will be your qualifying bet. One per customer. UK & ROI customers only. Full T&Cs apply.
Loyalty 'Stayers Club' Programme
Placepot & Exclusive Placepot App
'Fantasy Stable' Real Money Prizes
Bonus Code
The code required to claim this sign-up bonus (if any)
B10G40
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
97
Bet Builder
Can you create your own personalised bets?
Yes
App
No
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
The Tote is the best pool betting site in the UK and has been a fixture at British racecourses for decades. The ‘placepot’ game is this bookmaker’s flagship promotion. You can win a chunk of the prize pool by correctly predicting a horse to place in six races at a meeting. The highest-ever payout was on March 19, 2023, when 16 punters shared £938,889 between them.
Tote Review
4

Established 2023
Bzeebet Review
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Bet £20 Get £20 In Free Bets

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. New Customers Only. Max one £20 Free Bet. Qualifying bets at Odds of 1/1(2.00) or greater. Paid as Bonus Token with Min 4/5(180) Odds Req. Skrill, Neteller & Paypal not eligible. T&Cs Apply
30-Leg Bet Builder
Free Bet Frenzy - Three Weekly £5 Free Bets
Accumulator Boosts of up to 77%
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
99
Bet Builder
Can you create your own personalised bets?
Yes
App
No
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
Bzeebet has markets for over 50 sports, along with loyalty rewards for regular betting. Bzeebet’s bet builder feature has impressed us due to its flexibility. You can add up to 30 legs in a single bet and can combine legs from different sports into one bet builder. The number of Esports betting options also deserves a mention here.
Bzeebet Review
5

Established 2024
Neptune Play Review
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Bet £20 Get £20 + 20 Extra Spins

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. New Players Only. Min. £20 deposit and bet on odds 1/1 or greater required. Extra bets and bonus spins are issued within 24 hours of the qualifying bet being settled. Extra bet valid for 14 days, stake not returned. Bonus spins are valid for 24 hours, only available on the Book of Dead game. Wagering Required on Bonus Spins: x15. Terms and Conditions apply. Deposits may be withdrawn before a player’s wagering requirements have been fulfilled.
Boosted Football Odds
Live Streaming of UK, Irish & International Horse Racing
In-Play Esports Betting
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
90
Bet Builder
Can you create your own personalised bets?
Yes
App
No
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
Esports betting is where Neptune Play stands out. We found that in-play Esports are plentiful, with live streams of the most popular competitive video games like League of Legends and Counter-Strike. All the latest odds boosts are flagged on the homepage, so it’s easy to access enhanced prices.
Neptune Play Review
6

Established 2024
Bet442 Review
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Bet £20 Get £10 Free Bet

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. New Customers Only. Min deposit £20. Maximum one £10 Free Bet & two £5 Bet Builder Free Bets. Qualifying bet must be placed at odds of Evens (2.00) or greater. Paid as bonus tokens: Token 1 Min odds Req: 4/5 (1.80). Token 2 & 3 are valid for Bet Builder only and are subject to min odds of 2/1 (3.00). T&Cs Apply.
Bet Builder For 10 Sports
Acca Profit Boost up to 77%
Full & Partial Cash Out
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
91
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
Yes
Our experts have been impressed by the speed at which Bet442 has made waves as a new name in online betting. As the name suggests, football is the main focus, but there's also markets and boosts for dozens of other sports.
Bet442 Review
7

Established 1999
Spreadex Review
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Bet £10, Get £40 in Free Bets

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. Spread betting losses can exceed deposit. Plus Best Odds On All Premier League Matches(fixed odds Match Odds, pre-match v top 5 bookies on Oddschecker). See full details.
Best Odds on All Premier League Games
Weekly Free Spread Bets
Official Betting Partner of Blackburn Rovers
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
98
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
While Spreadex is our preferred option for spread betting, the bookie also offers fixed-odds options across more than 30 sports. During our tests, we claimed horse racing money-back specials and a ‘Double The Odds’ promotion on a lucky 15 bet. We also found some unique football player stats markets. Horse races from 10 countries are streamed live for Spreadex members as well.
Spreadex Review
8

Established 2017
QuinnBet Review
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Get 50% Back up to £50 + 50 Free Spins

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. Deposit and bet on any sportsbook markets of your choice at odds of evens (2.00) or greater. Get 50% back of your first days losses as a Free Bet up to £50 plus 50 Free Spins. Min. 3 bets required. If your account is up, you’ll receive a £5 Free Bet regardless plus 10 Free Spins. Use coupon code "505050" at registration. T&Cs apply
10% Bonus on Winning Racing Yankees
Daily Free Tennis Bets
Bet Builder Bonuses
Bonus Code
The code required to claim this sign-up bonus (if any)
5050
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
90
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
Yes
Established in 2017, QuinnBet is an Irish betting site that has made strides in the UK. We counted more than 20 existing customer promotions here across a range of sports, including golf, football, racing, NFL and tennis. The bookmaker also sponsors a number of well-known football clubs, like Cardiff City FC and Hibernian FC.
QuinnBet Review
9

Established 2022
talkSPORT BET Review
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Get up to £40 in Football Free Bets

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. 18+ New customers only. Opt in via mobile device or app, bet up to £40 (min. £20) on any football market at odds of 2.00+, in 7 days. Get up to £40 in free bets on selected markets. Bonuses expire in 7 days. T&Cs apply. Home | Please gamble responsibly
Lucky Dip Odds Boosts
Free 'Footie 4 Play' Prediction Game
Football Rewards Club
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
91
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
talkSPORT is a big name in sports media and this company's online bookmaker has caught the eye thanks to its football offering. When testing out the site, we took advantage of boosted bet builders and broadcast boosts (odds enhancements for live TV games). We’ve been impressed by the speed of payouts during testing, having received our winnings within 30 minutes of withdrawing them.
talkSPORT BET Review
10

Established 2023
Midnite Review
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Bet £10, Get £20 + 50 Free Spins

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. New UK customers. Bet £10 on accas with 4+ legs, min odds 3/1 (4.0). Get 4x £5 Free Bets and 50 Free Spins, valid for 7 days on selected bets and games only. T&Cs apply.
Weekly Free Bet Offers
Range of Esports Partnerships
'Acca Assist' Helps Build Multiples
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
No
Our Rating
Gambling.com users' rating of this betting site out of 100
88
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
Midnite started out as a specialist Esports betting site but has now expanded to cater to all types of bettors. We were impressed by Midnite's free bet offers and in-play betting features. We also found a good selection of responsible gambling tools available, which shows us this bookmaker takes customer welfare seriously.
Midnite Review
11

Established 2001
NetBet Review
More Details
Bet £10, get £20 in Free Bets

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. Bet £10 on any Bet Builder Min Odds 3/1 (4.00). Min 3 Selections. Free Bets will be split into 2 x £10 Free Bets to be used on any Bet Builder.
£5k Correct Score Jackpot
Regular Free Bet Builder Offers
Live Betting Tips Feature
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
No
Our Rating
Gambling.com users' rating of this betting site out of 100
88
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
NetBet has Arsenal legend Ray Parlour as a brand ambassador and comes with an excellent football offering. There are great odds on Premier League games and we enjoyed the early payout promotion, settling our bet as a winner when our team goes two goals ahead. NetBet’s bet builder also stood out to us during testing. It covers nine sports - which is more than many other betting sites offer.
NetBet Review
12

Established 2015
Kwiff Review
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Bet £10, Get £30 Free Bet

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. Qualifying bet of £10 at min. odds 2.0 within 5 days of registration, E/W excluded. Get 3x Free Bets at min odds 2.0 each. 1x£10 Football, 1x£10 Racing, 1x£10 Acca (Min 4 selections). 7-day expiry. New selected customers. Min. deposit of £10. Full T&Cs apply. Promotion available on desktop and web only and is not offered via the kwiff apps.
Unique Surprise Bets
Acca Insurance For Football
Supercharged Cash Out Boost
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
94
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
Yes
If you’re looking for a quirky betting site with unique promotions, Kwiff is a good option to explore. We’ve had a lot of fun with supercharged odds and randomly boosted cash outs. The iOS and android apps are also very user-friendly and feedback from users is generally very positive.
Kwiff Review
13

Established 1946
BetVictor Review
More Details
Get £40 in Free Bets When You Bet £10 on Football

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. New customers only. Opt in, bet £10  on any football market at minimum 1/1 odds within 10 days of registration. No cash out. Get £40 in Free Bets on selected events. Free Bets expire in 7 days. T&Cs apply. GambleAware®: Gambling Help & Gambling Addiction
BV Loyalty Club - Weekly Free Bets
Daily Guaranteed Prize Wheel
Sponsors of The World Cup of Darts
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
98
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
Bet boosts, enhanced odds and lucky dips are just some of the promotions that caught our eye when testing BetVictor’s betting site. Our favourite feature is the bet builder because there’s no limit on the amount of legs you can add to your same-game acca. The horse racing odds here are also some of the best in the business.
BetVictor Review
14

Established 2001
bet365 Review
More Details
Bet £10, Get £50 in Free Bets

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. Available to new customers only. Make a qualifying deposit of £5* or more and claim the offer within 30 days of registering your account to qualify for a 100% matched amount in Bet Credits, up to a maximum of £50*. Once claimed, your Bet Credits will be held in your account balance and are non-withdrawable. - Full Terms Apply
Best In-Play Betting Site
Multiple Horse Racing Promos
Official Champions League Betting Partner
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
98
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
bet365 has more than 90 million customers worldwide for a reason. It's the best bookie we’ve ever used for live streaming, with over 600,000 events shown live on the site each year. The majority of bookmakers struggle to match bet365’s industry-leading prices and range of promotions. bet365 recently became the official betting partner of the Champions League and has added a number of UCL promos to mark this sponsorship.
bet365 Review
15

Established 2023
BetMGM Review
More Details
Bet £10 Get £40 in Bonuses

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Bet Builder: Yes
Valid Today:
#ad. 18+. Gamble Responsibly. Gambleaware.org. New customers only. 7 days to place a qualifying bet of £10 at 1/1 (2.0) to receive 4 x £10 Free Bets: 1x £10 Free Bet on Football, 1x £10 Free Bet on Horse Racing, 2 x £10 Free Bet Builders. 7 day expiry. Exclusions apply. Stake not returned. Full T&Cs apply. Gamble Responsibly.
Golden Goals £2m Jackpot Game
Up to 200% Acca Profit Boosts
Sponsors of Premier League Darts
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
99
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
BetMGM is relatively new to the UK, but has made a name for itself with unique promotions and sponsorship of major events like Premier League Darts. When using this site, we’ve found impressive odds boosts on football, darts and horse racing. We also enjoy playing the football prediction game, which comes with a £1 million prize fund.
BetMGM Review
16

Established 2022
JeffBet Review
More Details
Bet £10 and Get £30 Free Bet

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Bet Builder: Yes
Valid Today:
#ad. 18+. Gamble Responsibly. Gambleaware.org. New Players Only. Free bet - one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms Apply. - Full Terms Apply
£20 Free Bet Mondays
Cashback Deals on Several Sports
Unique Bet & Get Offers
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
No
Our Rating
Gambling.com users' rating of this betting site out of 100
81
Bet Builder
Can you create your own personalised bets?
Yes
App
No
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
JeffBet’s site is simple and uncluttered. There are some interesting offers to choose from and thousands of markets for the most popular sports. The main reason JeffBett makes our list, however, is its Esports odds. Esports prices generally provide more value than competitors and there is a wide selection of live streams available in the Esports section.
JeffBet Review
17

Established 2013
Lottoland Review
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Bet £10 Get £20 Free Bet

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. Play responsibly.
'Bet Mentor' For Beginners
Live Streams of Esports
Weekly Free Bet Club
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
85
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
Lottoland is known for lottery options, as the name suggests, but the sports betting section also has lots to offer. We claimed odds boosts on football and racing and found live streams available for tennis and basketball. We also recommend the 'Bet Mentor' feature, which helps beginners place bets.
Lottoland Review
18

Established 2024
NRG Bet Review
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Bet £20 Get a £10 Free Bet

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. UK Only | 18+ | T&C'S Apply
Enhanced Rugby Odds
Lots of Virtual Sports to Bet on
Big Responsible Gambling Focus
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
No
Our Rating
Gambling.com users' rating of this betting site out of 100
80
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
NRG Bet does the important things well, with a welcome offer that provides bonus funds and odds boosts available on sports like rugby, boxing and football after you're signed up. There are also lots of virtual betting options. Horse racing bettors can watch live streams from selected racecourses when a bet is placed on a race.
NRG Bet Review
19

Established 2024
PricedUp Review
More Details
Deposit & Bet £50, Get a £20 Free Bet

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. #ad. 18+. Gamble Responsibly. Gambleaware.org. #ad. 18+. Gamble Responsibly. gambleaware.org. T&C Apply
Streams of UK & Irish Horse Racing
Price Boosts on Multiple Sports
Greyhound Racing Live Streams
Bonus Code
The code required to claim this sign-up bonus (if any)
bet50get20
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
70
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
We like PricedUp’s unique yellow theme and it’s impressive that a new bookmaker already has so many features, including live streams. PricedUp takes customer welfare seriously and we found a selection of responsible gambling tools here, including deposit limits. Odds boosts are always available for the latest events, across a variety of sports.
PricedUp Review
20

Established 2021
BetGoodwin Review
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50% Back as a Free Bet up to £25 on First Day Losses

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. New Customers only. Must have a minimum of 3 bets of £10 or more on separate events at odds of evens (2.0) or bigger on first day. First day losses equals all settled stakes less all returns. T&C's apply.
Free Bet Refunds on Horse Racing
Best Odds Guaranteed on UK & Irish Racing
Racing Ambassadors Alan King & Tom Cannon
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
96
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
BetGoodwin is one of the best horse racing betting sites in the UK. Our tests show the site has the widest variety of money-back offers, on top of regular live streams for UK and Irish racing. BetGoodwin is one of our favourite bookmakers to use during the Cheltenham Festival as you get non-runner no bet on all races, alongside odds boosts and other Festival-specific offers.
BetGoodwin Review
21

Established 2003
10bet Review
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100% Welcome Bonus up to £50

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. New bettors; Code SPORT; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, bet and payment method exclusions apply. - Full Terms Apply
Detailed Sports Betting Stats
Weekly Free Bets on Multiple Sports
Up to 100% Acca Boost
Bonus Code
The code required to claim this sign-up bonus (if any)
SPORT
Live Streaming
Is there live streaming of sporting events?
No
Our Rating
Gambling.com users' rating of this betting site out of 100
94
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
10bet is one of the most user-friendly sites we’ve used and the online bookie has even won awards for its design. Enhanced odds and loyalty free bets are offered for football, horse and greyhound racing, tennis, darts and cricket. There are also loyalty rewards for golf betting.
10bet Review
22

Established 2022
Luckster Review
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Bet £10, Get £10 in Free Bets

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. New customers only. Available once per household. Max. FreeBet amount: £10 Minimum Deposit and wagering on sport to activate the Free Bet is: £10 Void/cancelled or cashed out bets do not count towards wagering to activate the free bet. Offer valid only to customers making a first deposit of £10 or more. Offer only applies to players who are residents of United Kingdom and Irland.
Bet Builders Available on 10 Sports
Lots of Esports Betting Markets
‘Boost Up’ Accumulator Boosts
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
94
Bet Builder
Can you create your own personalised bets?
Yes
App
No
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
We’re impressed by the football and horse racing betting options available at Luckster Sport. We claimed boosted odds for Premier League matches and also tested the bet builder, which allows you to combine bets across eight sports into one same-game accumulator. This Irish-themed bookmaker also offers plenty of Esports, politics and novelty betting markets.
Luckster Review
23

Established 2019
Fun Sports Review
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Acca Boost on All Football Bets up to 50%

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. #ad. 18+. Gamble Responsibly. Get a percentage boost on all football multibets of 4 or more selections. - Full Terms Apply
Betting Odds on Niche Sports
Wide-Ranging Specials Markets
Good Coverage of American Sports
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
91
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
Best-known for its casino product, Fun is also home to a handy sports betting platform. We took a deep dive into the Fun Sports site and found a great selection of markets for niche sports, as well as odds on politics and entertainment. Tennis is where Fun Sports stands out, with high-value odds for Grand Slam events like the US Open and Wimbledon.
Fun Sports Review
24

Established 2020
LiveScore Bet Review
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Bet £10 Get £30 in Free Bets

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. New members only. £10+ bet on sportsbook (ex. virtuals) at 1.5 min odds, settled within 14 days. Free Bets: accept in 7 days, valid 7 days on sportsbook only. 2x£5 Free Bets for Bet Builder only. Stake not returned. T&Cs + deposit exclusions apply. Bet Responsibly.
Weekly £5 Free Acca Bet
Comprehensive Tennis Streaming
Free Fantasy Football Game
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
86
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
For a relatively new bookie, LiveScore Bet has an impressive range of features and promotions. During our latest tests, we found a wide range of live streams - football, tennis and horse racing can all be watched live both on the site and app. The app comes with a smart layout and makes it easy to place bets quickly.
LiveScore Bet Review
25

Established 2019
Betano Review
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Bet £10 Get £30

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. New Customers Only. Opt in and bet £10 (odds 2.00+) within 3 days of sign up. No cash-out. Get 3x£10 Free Bets for set markets (odds 2.0+) which expire in 5 days. T&Cs apply. GambleAware.org | Please gamble responsibly
Spin & Win Lucky Dips
Racing Double Price Boosts
Shirt Sponsor of Aston Villa
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
80
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
Yes
Betano's site comes from the BetVictor stable, so we’re dealing with a company that has decades of experience catering to British punters. This bookmaker has sponsored the World Cup and the European Championship as well as Premier League giants Aston Villa. ‘Premier Predictions’ is a fun free-to-play game here, with a £250 prize if you can correctly predict four Premier League scores.
Betano Review
26

Established 2024
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Bet £10 & Get £10 Free Bet

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. 1st deposit only. Min deposit £10. Max bonus £10. Min odds 1/1 (2.0). Max winning £100. 5-days bonus expiry. User agreement and bonus T&Cs apply.
Odds Boosts Every Day
Lots of Basketball Betting Markets
Impressive Cricket Betting Options
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
No
Our Rating
Gambling.com users' rating of this betting site out of 100
80
Bet Builder
Can you create your own personalised bets?
Yes
App
No
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
7bet is a site that doesn't overcomplicate things but there is in-depth market coverage for dozens of sports, with basketball and cricket particularly impressing us during our tests. There are also price enhancements on offer every day.
27

Established 2012
All British Sports Review
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Get a £10 Free Bet When You Bet £10

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. New customers only. £10 in real money. Bets placed on sports at odds of 2.00 ore more to qualify. Bets must be placed 24 hours within of registration. £10 free bets must be wagered on sports. Cashback is cash without restrictions. - Full Terms Apply
Unique 'Football Fast' Prediction Game
10% Cashback on Losing Bets
Acca Boost on All Football Bets
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
94
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
The sports betting arm of All British Casino, this user-friendly bookie has some decent promos available. 10% cashback on all losing bets is generous and our experts found the 'Football Fast' game to be very entertaining.
All British Sports Review
28

Established 2020
HeySpin Review
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Bet £15 & Get £10 Free Bet

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. New Players only. Max. Free Bet Token amount: £10.Minimum Deposit: £15. Minimum wagering on Sport to activate the Free Bet Token: £15
Exclusive Loyalty Ladder
'My Favourites' Betting Section
Acca Boosts up to 77%
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
94
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
Better known as a casino site, HeySpin has recently made strides with its sports betting section. We like HeySpin for betting on combat sports like boxing and MMA. The odds are up there with more established brands and there is a nice variety of markets.
HeySpin Review
29

Established 2012
Bet UK Review
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Bet £10, Get £30 in Free Bets

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. New cust only. Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 Free Bets: 1 x £10 Horse Racing, 1 x £10 Free Bet Builder and 1 x £10 Football. 7 day expiry. Stake not returned. T&Cs Apply.
Free 'Racing Six' Predictor Game
Live Streams of UK Horse Racing
Acca Club Profit Boosts
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
94
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
Yes
We recommend Bet UK to horse racing punters because of perks like the horse racing free bet club that offers two free bets per week. You can also get up to 200% extra profit on winning accumulators. Bet UK takes customer service very seriously and we found the live chat function to be really handy for getting questions answered.
Bet UK Review
30

Established 1997
Bwin Review
More Details
Sign up to Get Your £20 Backup Bet

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. New UK players only | Min deposit req. £10 | Certain deposit methods excluded | Place 1 sport bet (3+ selections) | Excl Horse Racing | Min stake £10 | Max stake £20 | Min Odds 2/1 (3.0) | Max FreeBet £20 for football only | FreeBet valid for 7 days | FreeBet stake not returned | T&Cs apply
Favourite Team Specials
Daily Enhanced Accas
Official Partner of The Europa League
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
82
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
You might recall Bwin as a former shirt sponsor for Real Madrid during the ‘Galacticos’ era. We really like the personalised approach taken to football betting with this online bookmaker. A standout promotion is the 'Show Your Colours' offer - which provides special deals and prices for betting on your favourite football team.
Bwin Review
31

Established 2024
SportsBroker Review
More Details
Bet £10 & Get £30 in Free Bets

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Bet Builder: No
Valid Today:
#ad. 18+. Gamble Responsibly. Gambleaware.org. 18+. New customers only. Min. £10 deposit. 3x bonus WR. Bonus expires in 30 days. Payment, withdrawal, player, time restrictions apply. Terms Apply. Play responsibly. BeGambleAware.org
'SB Guarantee' - Minimum Pool Sizes
Valuable Welcome Offer
Beginner-Friendly Pool Betting
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
No
Our Rating
Gambling.com users' rating of this betting site out of 100
84
Bet Builder
Can you create your own personalised bets?
No
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
SportsBroker has a unique take on pool betting. While other pool betting sites like the Tote focus mainly on horse and greyhound racing, at SportsBroker we had the option to place pool bets on sports like rugby and even NFL. The site layout is ideal for those new to pool betting and there’s a good welcome offer available for new customers.
SportsBroker Review
32

Established 2012
LeoVegas Review
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Get a 100% Profit Boost of up to £100

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. T&Cs apply. New customers only. Please Play Responsibly.
Free 'Leo King' Prediction Game
Trending Bet Builder Odds
Daily LeoVegas Specials
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
81
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
LeoVegas is one of our go-to football betting sites. The bookie sponsors Wolverhampton Wanderers and Atalanta, sometimes offering profit boosts when these teams are in action. We also like the regular acca boosts on offer - there are up to 15 available each week.
LeoVegas Review
33

Established 2013
Coral Review
More Details
Deposit and bet £5 to get £20 in Free Bets

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Bet Builder: Yes
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#ad. 18+. Gamble Responsibly. Gambleaware.org. 18+ New Customers only. Certain deposit methods & bet types excl. Min first £/€5 bet within 14 days of account reg at min odds 1/2 to get 4 x £5 free bets. Free bet available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply. - Full Terms Apply
Daily Free Horse Racing Bets
Football & Racing Predictor Games
'My Stable' Horse Tracker
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
85
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
Yes
Coral goes all out on British betting favourites like football and horse racing. We like the ‘Racing Super Series’, a free-to-play game where you predict a horse to place in seven races for a share of £25,000. We also enjoy the daily ‘Rewards Shaker,’ which rewards bettors with an odds boost or a free bet every day. The bookie also has outstanding golf odds and offers lots of extra places for the majors.
Coral Review
34

Established 2020
Betrino Review
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Deposit £10, Get £10 Free Bet

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Bet Builder: No
Valid Today:
#ad. 18+. Gamble Responsibly. Gambleaware.org. New Players Only. Free bet - one-time stake of £10, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms apply. Full Terms Apply. 18+ | BeGambleAware | #Ad.
Formula 1 Promotions
Rewards Store
Free Bet Mondays
Bonus Code
The code required to claim this sign-up bonus (if any)
BB30
Live Streaming
Is there live streaming of sporting events?
No
Our Rating
Gambling.com users' rating of this betting site out of 100
93
Bet Builder
Can you create your own personalised bets?
No
App
No
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
Formerly known as BritainBet, Betrino is a freshly rebranded bookie. We tried out the selection of cashback offers, which are available for football and racing, and found that they came in handy. We find that the cricket odds from Betrino often beat competitors as well.
Betrino Review
35

Established 2014
MagicRed Review
More Details
Bet £10 & Get £10 Free Bet + 10 Free Spins

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Bet Builder: Yes
Valid Today:
#ad. 18+. Gamble Responsibly. Gambleaware.org. Min £10 deposit and bet on odds 1/1 or greater required. deposits via Paypal, Neteller, Pasafe, Skrill or Skrill 1-Tap will not be eligible for any free bet offer. Extra bet and bonus spins issued within 24 hours of quailfying bet being settled. Extra bet valid for 14 days, stake not returned. Bonus spins valid for 24 hours, selected games only.
In-Play Match Stats
Excellent Basketball Coverage
Bet Boosts on Several Sports
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
No
Our Rating
Gambling.com users' rating of this betting site out of 100
84
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
MagicRed does the simple things well as a solid sports betting option. As the name suggests, the site is mainly casino-focused, but the odds here generally compete with more well-known bookmakers. We contacted the live chat and email support teams to deal with queries around promotional terms and were impressed by their timely, helpful responses.
MagicRed Review
36

Established 2022
ZetBet Review
More Details
Bet £10, Get £10 Free Bet

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Bet Builder: Yes
Valid Today:
#ad. 18+. Gamble Responsibly. Gambleaware.org. Welcome Bonus: New Players only, 1st Deposit, Min Deposit: £10, max £10 bonus, valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets no eligible. T&Cs apply.
Loyalty Programme
'Zet Boost' Acca Offer
Handy Odds Boost Notifications
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
No
Our Rating
Gambling.com users' rating of this betting site out of 100
96
Bet Builder
Can you create your own personalised bets?
Yes
App
No
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
Zetbet first came on our radar in 2022 and has gone from strength to strength - although it still has a way to go to catch more established bookmakers. We found the website simple to use and enjoyed the regular odds boost notifications. We also found some very niche sports that aren’t covered by competitors, like chess, lacrosse, water polo and various winter sports.
ZetBet Review
37

Established 2013
No Bonus Sports Review
More Details
Always 10% Cashback - The Bookie for VIP's

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Bet Builder: Yes
Valid Today:
#ad. 18+. Gamble Responsibly. Gambleaware.org. Cash back without wagering the day after if the player loses all the money in the account. Min deposit £10. Gameplay is monitored. Full T&Cs apply.
Premier League Bet Boosts
Early Payout & Bore Draw Refunds
10% Cashback on All Losses
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
91
Bet Builder
Can you create your own personalised bets?
Yes
App
No
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
No
No Bonus Sports is a bit of a dark horse but it's actually one of the better options for betting on the Premier League. You will find several PL-focused offers and a significantly improved bet builder function here.
No Bonus Sports Review
38

Established 2008
William Hill Review
More Details
Bet £10, Get £30 in Free Bets

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Bet Builder: Yes
Valid Today:
#ad. 18+. Gamble Responsibly. Gambleaware.org. Play Safe. From 00:01 on 18.10.2022. £30 bonus. New customers only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets) • Full T&Cs apply • www.gambleaware.org - Full Terms Apply
#YourOdds Price Finder
Win 25% More on Football Bet Builders
Free 'Stat Attack' Predictor Game
Bonus Code
The code required to claim this sign-up bonus (if any)
not required
Live Streaming
Is there live streaming of sporting events?
Yes
Our Rating
Gambling.com users' rating of this betting site out of 100
83
Bet Builder
Can you create your own personalised bets?
Yes
App
Yes
Acca Insurance
Refund or free bet when one selection in an accumulator lets the bet down
Yes
William Hill was named 'Best Football Betting Operator' and 'Best Horse Racing Betting Operator' at last year's EGaming Review awards for a reason. Competitive odds, regular price boosts and a 'top price guarantee' on selected horse races make this one of our favourite UK betting sites.
William Hill Review
39

Established 2013
Virgin Bet Review
More Details
Bet £10 Get £20 in Free Bets

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