Updated: 28 May 2020

New Betting Sites 2020

Updated: 28 May 2020

See our selection of the Newest betting sites below and choose whats right for you.

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  1. 1

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    18+ New Players only. For free bet wagering requirements and minimum odds read T&C’s. www.begambleaware.org Terms Apply 18+ New Customers Only. Minimum Deposit and wagering on sport to activate the Free Bet is £10. Customers who deposit using Neteller, Paysafe, Skrill or Skril 1-Tap will not be eligible for any free bet offer.BeGambleaware.org Bet Now
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    18+ New Players only. For free bet wagering requirements and minimum odds read T&C’s. www.begambleaware.org Terms Apply New players only. The qualifying bets to claim the Free Bet must have minimum odds of 3/1 (4.00) or higher and must be settled before triggering free bet. 18+. begambleaware.org - Full Terms Apply Bet Now
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    18+ New Players only. For free bet wagering requirements and minimum odds read T&C’s. www.begambleaware.org Terms Apply New customers only. Qualifying bet £10 on any sports double within 48 hours of registration - Min odds 1.7 per selection. Max free bet £10 to be used at odds 1.7 and above per selection. Free bets issued after qualifying bet is settled and expire after 7 days. Skrill and Neteller deposits excluded. 18+ BeGambleAware. Full terms apply. Bet Now
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    New Customers. First settled bet £/€10 (£10 E/W+) - £/€25 (£25 E/W+) at odds 2.0+ qualifies. If first settled bet loses, free bet credited within 24 hours of bet settlement, use within 7 days, Stake not returned. Full T&Cs Apply
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    18+ New Players only. For free bet wagering requirements and minimum odds read T&C’s. www.begambleaware.org Terms Apply Valid for new UK customers who have registered from 31/03/2020. Deposit using code SNWEL125. Valid once per customer. Bonus expires after 60 days.6x turnover at 1.7 minimum odds before withdrawal. Bet Now
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    18+ New Players only. For free bet wagering requirements and minimum odds read T&C’s. www.begambleaware.org Terms Apply 18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit,: £10, max £10 free bet valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets no eligible. Full T&Cs apply. Bet Now
  10. 10

    Bet £10, Get £30 in Free Bets + £10 Casino Bonus Promo Code: 30f

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    Minimum deposit of £10 using deposit code 30FB - A qualifying bet is a ‘real money’ stake of at least £10 placed on any sports market - Minimum odds of 1/2 (1.5) - Free bets credited upon qualifying bet settlement and expire after 7 days - Free bet stakes not included in returns - Casino Bonus must be claimed within 7 days • To withdraw bonus/related wins, wager bonus amount x40 within 14 days • Wagering req. vary by game • Withdrawal restrictions and Full T&C’s apply - Full Terms Apply
alert Advertiser Disclosure
Every online gambler deserves a safe and fair place to play. Our mission at Gambling.com is to create a safe online environment for players through free, impartial and independent reviews of the UK's best online gambling companies so that you can play with confidence and security. All ratings and reviews are made independently of the operator by our team of gaming experts and with every company being fully UK licensed they can be trusted to offer fair play. We accept compensation from the companies advertised on this page and this may affect the brand positioning. We endeavour to continuously update this list so we can bring you the most current sites and the best available offers but we cannot review every site in the market.
alert Advertiser Disclosure
Every online gambler deserves a safe and fair place to play. Our mission at Gambling.com is to create a safe online environment for players through free, impartial and independent reviews of the UK's best online gambling companies so that you can play with confidence and security. All ratings and reviews are made independently of the operator by our team of gaming experts and with every company being fully UK licensed they can be trusted to offer fair play. We accept compensation from the companies advertised on this page and this may affect the brand positioning. We endeavour to continuously update this list so we can bring you the most current sites and the best available offers but we cannot review every site in the market.

Where to Find Brand New Bookmakers Online

Understanding why the most recently launched betting websites typically offer a cutting-edge digital experience isnt tough but finding all these brand new sites can be tricky. Search engines, the most popular way people find websites all across the web, are more valuable to established sites thanks to the search engines algorithm which concentrates on sites with previously established credibility.

Meaning, a brand new site won't have a chance to appear in search results till they can establish themselves on the internet. Instead, players in pursuit of wagering with the newest bookies must turn to outlets like Gambling.com to supply lists, just like this one, packed with the latest releases. Searching Google for these sites simply would be a massively time-consuming project and ultimately not effective when compared to sources like this from Gambling.com.

Thankfully, trusted experts like our team of industry-veterans are constantly scouring the internet for the best of the best when it comes to the most recently launched betting sites. They review the sites based on our set of core variables - user experience, market coverage, betting limits, etc – to ensure players are getting a topnotch gambling experience from a brand new bookmaker. Once a group of worthy new sites is collected, they must be evaluated further individually.

Choosing New Online Bookmakers

Punters who have located a trusted and credible list of the newest bookmakers now must evaluate which of the budding brands they wish to join. Despite all the betting sites sharing the same title of new, they all typically differ in one way or another, with some even offering a completely unique and groundbreaking digital experience. With that in mind, players shouldn't just signup for a new account with the first recently launched bookie they come across. Instead, punters in pursuit of the latest betting sites should consider the following factors while evaluating which new bookmaker to join:

Legality and Regulation
The very first and most important aspect of evaluating any gambling site is legality. Every punter should ensure the site they're evaluating holds all legally required licenses for their particular jurisdiction. If a legal and credible license is held, next players must ensure the site is regulated for fairness. If either or both of these cannot be confirmed, our experts highly recommend NOT joining the site.
Software and Platform
Credible and trusted new betting sites are almost always at the forefront of platform modernization, meaning new sites are always more accessible and compatible then the veteran sites formed in a different digital age. But to be safe, players should always check what platforms the content is offered and if the software used in compatible with whatever device they engage.
User Experience
A betting sites largest draw at times can be the cutting-edge and unique features and tools they provide. When live-betting, also known as in-play betting, poured over into online betting, some players were picking the newest betting site because they offered the new betting type, costing those veteran bookmakers who lagged behind in their optimization. When choosing a top rated new betting site, players should consider the overall user experience including what tools and features are offered with the service.
Odds and Markets
A new betting sites odds and markets are the areas they can really separate themselves from competitors. Covering a unique football league or an obscure cycling event might open the bookmaker up to punters not satisfied with the current spread of betting markets. Generous odds are also a great way for new betting sites to draw in shrewd punters. Understanding the markets covered and the odds offered is vital to picking the best new bookmaker on the internet.
Bonuses and Promotions
Traditionally, if players signup for a new account with a bookmaker site they are awarded a generous welcome bonus to get they started, which usually comes in the form of Free Bets. Major events and tournaments also prompt bookies to offer lucrative deals so players evaluating new betting sites should certainly investigate the promotions offered to new punters and returning punters alike.
Banking and Security
If players have confidently evaluated a brand new betting site and feel its worth joining, the last step is ensuring the operator accepts your desired payment option. Players who use PayPal to gamble online need to confirm their site of choice accepts PayPal in some form before depositing. Inherently connected to banking, the sites security should also be evaluated, especially their ability to protect the sensitive financial transactions.

Latest Features at Online Betting Sites

Staying up-to-date with all the latest trends in online gambling, and more specifically sports betting can be daunting for those not plugged into the industry news cycle but staying up-to-date is vital when considering a brand new betting site to join. Players who are unaware of the most cutting-edge trends and features won't know what to look for when evaluating a new site and could end up with a bookmaker who lacks the latest tools available.

For those looking to brush up on the latest trends in online betting for 2020, here's a comprehensive list, which will be updated as new trends and features hit the web:

Streaming Options
Live betting, or in-play betting, refers to betting during an event as opposed to before. The thrill of betting in an active market like in-play adds a whole new dimension to online betting, a major reason live betting takes up such a large portion of overall wagering. To enhance the live betting experience, bookmakers have started to integrate streaming services directly into their platforms so punters can watch and bet the event in the same digital space.
Virtual Sports Betting
Heading to the local track for a punt is almost always a good time but not everyone can make it to the track everyday so bookmakers went digital for players to enjoy horse racing betting from anywhere. Well, apparently that wasn't enough; players want to not only bet the horses from anyWHERE, they want to do it anyTIME. But considering horse races don't take place 24/7, bookmakers couldn't do much. Then came virtual sports betting. Virtual sports betting is wagering on the outcome of a virtual sporting event, so basically a simulated horse race. And virtual sports betting doesn't just apply to horse racing but all sports including football (think FIFA simulation). The games are run on RNG software to ensure the outcomes are random and thus fair game to wager.
Dedicated Mobile Applications
Mobile gambling apps have basically been a part of the world of smart devices since their inception. The early stages of gambling apps included entire products crammed into one app but the more modern trend is to break up the products into their own apps. Operators have begun to understand the value of dedicated mobile apps per product so instead of a casino, bookmaker, slot site and bingo site all rolled into one, brands now offer apps for each. Players who enjoy live betting can download apps dedicated to live betting while some brands offer football-only apps or build apps for unique features/tools like an odds calculator.

References

  1. UK Gambling Commission
  2. BeGambleAware
  3. Gaming Regulators European Forum
  4. International Association of Gaming Regulators
  5. Gamblers Anonymous
  6. National Debt Line
  7. Gambling.com – Responsible Gambling
  8. BGC - The Betting and Gaming Council

Contributors

Hi, I'm Dean Ryan

"A passionate sports betting broadcaster and journalist with over 15 years spent in the gambling industry"

Interests
  • Sports Betting
  • Odds Compiling
  • Horse Racing

Reviewer since June 2016

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