Chris is an experienced sports betting writer who has worked with most major bookmakers and national media outlets, such as Racing Post and ITN. He covers a wide range of sports with his favourites being NFL, rugby, football and Formula 1.
Sports Betting Reviews, Golf Betting, Football Betting, Online Poker
Experience
A sports journalist and betting expert with a wealth of experience in the production of sports gambling content for major news outlets in Ireland and the UK.
The bet builder has exploded in popularity in recent years and betting sites big and small now carry a version of the crowd-pleasing product. Given the increase in bookmakers now offering bet builders, we've ranked and compared some of the best bet builder sites in 2025.
If you are new to bet builders, we've also included a handy introduction to the feature and an explanation as to why they've become so popular. There's also a look at the request a bet product, which several bet builder sites offer.
Disclosure:If you visit other sites and make a deposit via links on Gambling.com, we may earn a commission at no extra cost to you. However, all reviews and recommendations remain commercially independent and follow strict editorial guidelines.If you visit other sites and make a deposit via links on Gambling.com, we may earn a commission at no extra cost to you. However, all reviews and recommendations remain commercially independent and follow strict editorial guidelines.If you visit other sites and make a deposit via links on Gambling.com, we may earn a commission at no extra cost to you. However, all reviews and recommendations remain commercially independent and follow strict editorial guidelines.
#ad. 18+. Gamble Responsibly. Gambleaware.org. New Players Only. Min. £20 deposit and bet on odds 1/1 or greater required. Extra bets and bonus spins are issued within 24 hours of the qualifying bet being settled. Extra bet valid for 14 days, stake not returned. Bonus spins are valid for 24 hours, only available on the Book of Dead game. Wagering Required on Bonus Spins: x15. Terms and Conditions apply. Deposits may be withdrawn before a player’s wagering requirements have been fulfilled.
#ad. 18+. Gamble Responsibly. Gambleaware.org. Welcome bonus for new players only | Maximum bonus is 100% up to £100 | Min. deposit is £10 | No max cash out | Wagering is 40x bonus | Maximum bet with an active bonus is £5 | Eligibility is restricted for suspected abuse | Cashback is cash with no restrictions | Skrill & Neteller deposits excluded | T&C apply Free bet: Min odds: 2.0 - Free bet value will be deducted from free bet winnings.
#ad. 18+. Gamble Responsibly. Gambleaware.org. New customers only. Register, deposit with Debit Card, and place first bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility exclusions & T&Cs Apply. Eligibility & payment exclusions apply. Full T&Cs apply.
#ad. 18+. Gamble Responsibly. Gambleaware.org. *New members only. £10 min deposit & bet on sportsbook (ex. virtuals), placed & settled at 1.5 min odds in 14 days of sign-up. Win part of E/W bets. Free Bets: accept in 7 days, valid 7 days, use on sportsbook only (ex. virtuals), stakes not returned. T&Cs and deposit exclusions apply. Bet Responsibly. GambleAware.org. 18+
#ad. 18+. Gamble Responsibly. Gambleaware.org. 18+. New customers Only. Opt-in required. Min deposit: £20. Min Bet: £20. Maximum 2 free bets credited per user. Min odds: Evens (2.00). Only horse racing single bets qualify (E/W markets excluded). Free bet 1: 50% of your stake back, up to £30, if your first qualifying bet loses. Free bet 2: 50% of your stake back, up to £20, if your second qualifying bet loses. Paid as free bet token. Free bets min odds: 3/2 (2.50). Free bets are valid for single selections only & are not valid for E/W markets. http://www.gambleaware.org. T&Cs Apply.
#ad. 18+. Gamble Responsibly. Gambleaware.org. *New UK customers only. Min Stake: £5. Maximum Free Bet: £30. First bet on a Football, Horse Racing, Tennis, Cricket or Basketball multiple with 3+ selections. Overall odds: 3.00 (2/1) or higher. Free Bets available upon settlement of the qualifying bet. 100 Free Spins on More Unusual Suspects (£0.10 per spin) credited on settlement of qualifying Acca bet. No wagering requirements on free spin winnings. Earn a £30 Uber Eats Voucher on successful Acca qualification. Debit Card deposit only (exclusions apply). This offer is valid 7 days from the new account being registered. 18+ GambleAware.org. Bet the Responsible Way. Full Terms apply
#ad. 18+. Gamble Responsibly. Gambleaware.org. *New members only. £10+ bet on sportsbook (ex. virtuals) at 1.5 min odds, settled within 14 days. Free Bets: accept in 7 days, valid 7 days on sportsbook only. 2x£5 Free Bets for Bet Builder only. Stake not returned. T&Cs + deposit exclusions apply.
**UK and Irish horse racing win/each-way bets placed after 9am on race day. Max enhancement £50k/day. Rules and exclusions apply. Click here for full T&Cs.. Bet Responsibly. GambleAware®. 18+
#ad. 18+. Gamble Responsibly. Gambleaware.org. New customers only. 7 days to place qualifying bet of £10 at 1/1 (2.0) to receive 4 x £10 Free Bets: 1 x £10 football, 1 x £10 horse racing & 2 x £10 Bet Builders. Free Bets cannot be used on e-sports and non UK/IE horse racing. 7 day expiry. Exclusions apply. Stake not returned. 18+. T&Cs apply.
#ad. 18+. Gamble Responsibly. Gambleaware.org. New Players Only. Free bet - one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms Apply.
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Full Terms Apply
#ad. 18+. Gamble Responsibly. Gambleaware.org. 18+. New customers only. Place a minimum £40 bet on any selection with minimum odds of Evens (2.00) and receive a £20 free bet upon bet settlement. Free bet expires after 7 days. BeGambleAware.org. T&Cs apply.
#ad. 18+. Gamble Responsibly. Gambleaware.org. New Players Only. Free bet - one-time stake of £10, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms apply
#ad. 18+. Gamble Responsibly. Gambleaware.org. Min £10 deposit and bet on odds 1/1 or greater required. deposits via Paypal, Neteller, Pasafe, Skrill or Skrill 1-Tap will not be eligible for any free bet offer. Extra bet and bonus spins issued within 24 hours of quailfying bet being settled. Extra bet valid for 14 days, stake not returned. Bonus spins valid for 24 hours, selected games only.
#ad. 18+. Gamble Responsibly. Gambleaware.org. New UK Customers Only. Bet £10+ on any sportsbook markets at odds of evens (2.00) or greater. No cash out. Get 50% back of your first day’s losses (until 23:59) as a Free Bet up to £25, valid for 7 days. Min. 3 bets required, with 2 bets being at least 50% of your largest stake. Place at least 1 bet of £10+ at odds 2.00+ to receive a £5 Free Bet even if your account is up or losses are under £5. Gamble Responsibly. T&CS Apply.
#ad. 18+. Gamble Responsibly. Gambleaware.org. 18+. New Customers Only. Max one £10 Free Bet. Qualifying bets at Odds of 1/1(2.00) or greater. Paid as Bonus Token with Min 4/5(180) Odds Req. Skrill, Neteller & Paypal not eligible.BeGambleAware.org. T&Cs apply.
#ad. 18+. Gamble Responsibly. Gambleaware.org. 18+. New customers only. Opt in, deposit & bet £10 or more on any sports market at minimum 1/1 odds within 7 days of registration. No cash out. Get £20 in sports Free Bets with 7 days expiry. T&Cs apply, see below. gambleaware.org.
#ad. 18+. Gamble Responsibly. Gambleaware.org. 18+. Spread betting losses can exceed deposit. 18+ www.gambleaware.org. Place a £10 fixed odds single or £10 each-way bet at minimum odds of 1/2 and get 3 x £10 free fixed odds bets, 3 x £5 Total Goals football spread bets and 3 x £5 Winning Favourites spread bets and a £1 racing Race Index spread bet.
#ad. 18+. Gamble Responsibly. Gambleaware.org. #ad. 18+. Gamble Responsibly. Gambleaware.org. New Players Only. Opt in to this promotion and deposit via Debit Card. Place your first bet of £10 at minimum odds of 1/1 on any sports market within 7 days of registering. T&Cs Apply.
#ad. 18+. Gamble Responsibly. Gambleaware.org. Add a bet to your betslip with the minimum stake of £10 and tick “promotion opt in” on the betslip before placing your bet. Once accepted we’ll credit you with a £20 free bet. Only deposits via debit cards will qualify. Minimum odds on qualifying bet 1/1 (2.0). Your qualifying bet must be placed within 7 days after claiming the offer. Ends 31/12/25 at 23:59 GMT. Full T&Cs Apply
#ad. 18+. Gamble Responsibly. Gambleaware.org. #ad. 18+. Gamble Responsibly. Get a percentage boost on all football multibets of 4 or more selections.
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Full Terms Apply
#ad. 18+. Gamble Responsibly. Gambleaware.org. New bettors; Code SPORT; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, bet and payment method exclusions apply.
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Full Terms Apply
#ad. 18+. Gamble Responsibly. Gambleaware.org. New UK customers. Bet £10 on accas with 4+ legs, min odds 3/1 (4.0). Get 4x £5 Free Bets and 50 Free Spins, valid for 7 days on selected bets and games only. T&Cs apply.
#ad. 18+. Gamble Responsibly. Gambleaware.org. New reg only. Claim by placing a min deposit £10 via ‘My Offers’ page within 30 days. 7 days to stake max £10 in-play, min odds 1/1 (2.0). Max extra winnings £100. Once claimed, 30-day expiry. Cashed out, System & EW bets do not qualify. Free Bets cannot be used on e-sports and non-UK/IE horse racing. Other Promotional Play restrictions apply. 18+. T&Cs apply.
#ad. 18+. Gamble Responsibly. Gambleaware.org. 18+ New Customers Only. Opt in and bet £10 on any sports at odds of 1/1+ within 7 days of signing up. Get £15 & £10 in Free bets for set markets & £15 & £10 in Slots Bonus for set games, 40x wagering, to withdraw max £625. Rewards expire in 30 days. T&Cs apply. GambleAware.org. Please gamble responsibly
#ad. 18+. Gamble Responsibly. Gambleaware.org. New UK players only | Min deposit req. £10 | Certain deposit methods excluded | Place 1 sport bet (3+ selections) | Excl Horse Racing | Min stake £10 | Max stake £20 | Min Odds 2/1 (3.0) | Max FreeBet £20 for football only | FreeBet valid for 7 days | FreeBet stake not returned | T&Cs apply
#ad. 18+. Gamble Responsibly. Gambleaware.org. New customers only. Sign up using promo code b20g10. Deposit and place a minimum £20 bet with minimum odds of evens (2.00) and receive a £10 free bet upon bet settlement. Free bet expires after 7 days. 18+. GambleAware.org. Full T&Cs apply.
#ad. 18+. Gamble Responsibly. Gambleaware.org. 18+ New customers only. Opt in via app and bet £15 on sports (odds 1/1+) within 3 days of sign up. No cash-out. Get 3x£10 Free Bets for set markets (odds 1/1+) and a £10 Slots Bonus on Bigger Bass Splash, 30x wagering, max redeemable £250. Bonuses expire in 14 days. Click for T&Cs. GambleAware.org | Please gamble responsibly
#ad. 18+. Gamble Responsibly. Gambleaware.org. New cust only, Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 free bets: 1 x £10 Horse racing, 1 x £10 Free Bet Builder and 1 x £10 Football. Free Bets cannot be used on e-sports and non-UK/IE horse racing. 7 day expiry. Stake not returned. Opt-in required. 18+. T&C’s Apply.
#ad. 18+. Gamble Responsibly. Gambleaware.org. New customers only. £10 in real money. Bets placed on sports at odds of 2.00 ore more to qualify. Bets must be placed 24 hours within of registration. £10 free bets must be wagered on sports. Cashback is cash without restrictions.
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Full Terms Apply
#ad. 18+. Gamble Responsibly. Gambleaware.org. #ad. 18+. Gamble Responsibly. Gambleaware.org. New Players Only. Free bet - one-time stake of £10, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits.Full Terms apply.
#ad. 18+. Gamble Responsibly. Gambleaware.org. Play Safe. From 00:01 on 18.10.2022. £30 bonus. New customers only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets) • Full T&Cs apply • www.gambleaware.org
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Full Terms Apply
#ad. 18+. Gamble Responsibly. Gambleaware.org. 18+ New UK+ROI Customers only. Certain deposit methods & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 to get 5x £5 free bets. Free bets available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply.
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Full Terms Apply
#ad. 18+. Gamble Responsibly. Gambleaware.org. Cash back without wagering the day after if the player loses all the money in the account.
Min deposit £10. Gameplay is monitored. Full T&Cs apply.
#ad. 18+. Gamble Responsibly. Gambleaware.org. #ad. 18+. New customers only. Min deposit: £20. Min wager £20 at min odds 1/1 (2.00). Max Free Bet amount: £20. Eligible bets: Single, Combo, Bet Builder. Max 1 free bet per user. Max free bet winnings: £200. Free bet is not valid for Horse Racing. Free bet token credited within 24 hours, valid for 14 days. System bets excluded. Free Bet min odds: 4/5 (1.80) T&Cs apply. www.begambleaware.org.
#ad. 18+. Gamble Responsibly. Gambleaware.org. New Customers only. Must have a minimum of 3 bets of £10 or more on separate events at odds of evens (2.0) or bigger on first day. First day losses equals all settled stakes less all returns. T&C's apply.
#ad. 18+. Gamble Responsibly. Gambleaware.org. #Ad. New customers Only. New customer must place and settle £50 in bets on Matchbook markets only. The user must bet on at least 4 different events to qualify. The user must place and settle bets at odds of 2.0 or more. Bets can be placed on singles, multiples and Bet Builders. The user must place and settle bets before the closing date of the promotion to qualify. Users making their first deposit by Skrill, Neteller or PaySafe card will not qualify for this promotion. T's and C's Apply. Be Gamble Aware. 18+
#ad. 18+. Gamble Responsibly. Gambleaware.org. 18+ New Customers only. Certain deposit methods & bet types excl. Min first £/€5 bet within 14 days of account reg at min odds 1/2 to get 4 x £5 free bets. Free bet available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply.
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Full Terms Apply
#ad. 18+. Gamble Responsibly. Gambleaware.org. New players only. Bet £10 min. odds 1/1 (2.00). No cash-out. Free Bet available on Bet Builder. 25 Free Spins on Big Bass Splash, each valued at 10p without wagering requirement. Terms apply.
#ad. 18+. Gamble Responsibly. Gambleaware.org. New customers only. To qualify for free bets, the new user must place and settle £20 on easyBet markets. The user must bet on at least 2 different events to qualify. The user must place and settle bets at odds of 2.0 or more. An event is classed as two different sporting events. Bets can be placed on singles, multiples and Bet Builders. The user must place and settle bets before the closing date of the promotion to qualify. Users making their first deposit by Skrill, Neteller or PaySafe card will not qualify for this promotion. T's and C's Apply. Be Gamble Aware. 18+
#ad. 18+. Gamble Responsibly. Gambleaware.org. Full T&Cs apply. New UK customers only. The qualifying bet should be either a Single or Acca (2+ selections) bet, start at £20, have 1.9 or greater odds and must be settled within 7 days of opt-in. The Free bet include: 1 x £20 Free bet any Live or Pre-Match event. Max payout – £500. 7-day expiry. To unlock the offer, complete the first deposit via the banking app secured by Truelayer. Profit boost: One boost per day; claim required. 1 day to claim (by 23:59 UTC+3). Max stake £30. Single bets only. No Free Bets. Profit Boost valid for 24 hrs. Max payout £1,000. Credited within 24 hrs. 18+. BeGambleAware.com
#ad. 18+. Gamble Responsibly. Gambleaware.org. 18+. New customers only. Registration required. Valid on your first combo bet (minimum 3 selections, minimum odds of 1.40 per selection, minimum bet of £5). If you lose, you receive a 100% refund up to £30 as Free Bet. Free bet valid for 7 days. The Free Bet can be used on a combo bet with at least 3 selections, minimum odds of 1.40 per selection and maximum odd of 6.00, all sports, excluding horse racing and virtual sports. Gambling can be addictive. Terms & Conditions apply. Please play responsibly. BeGambleAware.org
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Full Terms Apply
#ad. 18+. Gamble Responsibly. Gambleaware.org. New Players Only. Min £/€/$10 qualifying bets, stake not returned. Free bet - one-time stake of £/€/$30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £/€/$200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits Full Terms Apply.
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Full Terms Apply
#ad. 18+. Gamble Responsibly. Gambleaware.org. 18+. New Players Only. Free bet - one-time stake of £50, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms apply.
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Full Terms Apply
#ad. 18+. Gamble Responsibly. Gambleaware.org. 18+. New Customers Only. Min deposit £20. Maximum one £10 Free Bet & two £5 Bet Builder Free Bets. Qualifying bet must be placed at odds of Evens (2.00) or greater. Paid as bonus tokens: Token 1 Min odds Req: 4/5 (1.80). Token 2 & 3 are valid for Bet Builder only and are subject to min odds of 2/1 (3.00). T&Cs Apply.
#ad. 18+. Gamble Responsibly. Gambleaware.org. New Players Only. Free bet - one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Free bets and bonuses are valid for 7 days. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms apply.
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Full Terms Apply
#ad. 18+. Gamble Responsibly. Gambleaware.org. New Players Only. Min £10 qualifying bets stake not returned. Free bet - one-time stake of £10, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from issue. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms apply.
#ad. 18+. Gamble Responsibly. Gambleaware.org. You will receive a free £2 fantasy ticket upon the first deposit. Play that ticket and make at least one bet at minimum odds of even money that matches the value of the £10 qualifying deposit. When that bet is settled, receive a £5 sportsbook single bet credit, £5 Multi-bet credit and 5 x £2 Fantasy Tickets
#ad. 18+. Gamble Responsibly. Gambleaware.org. 18+. BeGambleAware.org. New GB customers only. Min £10 debit card deposit. Place a £10+ bet on sportsbook at min odds 1/1 (2.0) each leg. Receive 2 x £10 free bets within 24 hours of bet settlement, and further 2 x £10 casino bonus the next day. T&C’s apply.
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Full Terms Apply
A bet builder is a type of accumulator, giving you the option to combine markets from the same game into a multiple. Before bet builders were introduced, you could only combine markets from separate events into an acca. This is why you sometimes see bet builders referred to as 'same-game accas' or 'same-game multis'.
But more often than not, you were restricted on which markets you could combine in a same-game multiple, while a bet builder gives you far greater freedom when making your selections.
We've used the 2024 Champions League final between Real Madrid and Borussia Dortmund to come up with an example bet builder, which features selections from five different markets:
Market
Odds
Real Madrid to win
8/13
Under 2.5 goals
6/5
Vinicius Jr to score anytime
6/4
Toni Kroos over 75.5 passes
2/5
Borussia Dortmund under 10.5 shots
10/11
Combined odds
28/1
A bet builder can offer far greater value for money by multiplying the odds on selections you may or may not have backed as single bets. For example, you may not have wagered on Toni Kroos over 75.5 passes on its own at 2/5, but it enhances your odds when part of a 28/1 bet builder.
The main drawback with a bet builder is that one lost leg can sink your whole wager and very few betting sites offer the kind of acca insurance you might find if one selection lets you down on your accumulator.
It's a high-risk, high-reward product that does tend to differ depending on which bookmaker you go to. For that reason, it's worth shopping around before settling on your bet builder site of choice.
Top 10 Best Bet Builder Sites: Ranked and Reviewed
New UK betting sites and more established brands have all adopted bet builders in some form or another and it's now seen as one of the must-have features for a successful online bookmaker.
Gambling.com has been working overtime to review all the oddsmakers now offering bet builders. Here are 10 of our favourite bet builder sites.
Bzeebet is our standout pick when it comes to bet builder betting sites. We found bet builders available on a wide range of sports, including football, tennis, rugby and cricket, with up to 30 legs available to be added.
Bzeebet stands out with its range of sports, particularly when it comes to cricket and rugby. When testing the best bet builder betting sites, we rarely found even one of these sports offered, so Bzeebet is clearly taking bet builders seriously.
If you’re looking to bet on different sports, then you can even combine markets into a singular bet builder. For example, you could bet on a player to score a goal in football and also a player to score over 15 points in a basketball game on the same bet builder. As an added bonus, if your bet builder includes four or more legs, Bzeebet will automatically apply a profit boost on any winnings.
#ad. 18+. Gamble Responsibly. Gambleaware.org. 18+. New Customers Only. Max one £10 Free Bet. Qualifying bets at Odds of 1/1(2.00) or greater. Paid as Bonus Token with Min 4/5(180) Odds Req. Skrill, Neteller & Paypal not eligible.BeGambleAware.org. T&Cs apply.
Sports Available: Football, Tennis, Basketball, American football, Baseball, Rugby Union, Rugby League, Ice Hockey, Australian Rules, Boxing, MMA, limited overs Cricket, Formula 1 (pre-race only), Handball (pre-match only)
Max Number of Legs: 12
Review
No one offers the bet builder feature on more sports than bet365, which currently covers 14 and is set to add more. It's not just their range of sports that catches the eye, but bet365 often has the best price on events, and their bet builder feature is extremely user-friendly.
The odds for your bet builder are calculated as you add each selection and displayed clearly, meaning there's no confusion on what the final price is going to be. There's also the option to place a bet builder in-play, unless otherwise specified.
Bet365 have a wealth of bet builder options, including the option to combine bet builder bets into one big multiple, or you can integrate bet builder and non-bet builder picks from various events into one bet.
#ad. 18+. Gamble Responsibly. Gambleaware.org. #ad. 18+. Gamble Responsibly. Gambleaware.org. #Ad. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required.-
Full Terms Apply
Sports Available: Football, American football, Basketball, Baseball, MMA, Australian Rules
Max Number of Legs: 12
Review
Unibet have branched out from offering bet builders on just football to now include six sports, with an extensive range of markets available on each. You can now combine bet builders from different matches or even different sports, giving you plenty of scope to be creative.
Unibet has made its bet builder tool simple to use across its desktop and mobile sites. If you've not used the product before, there's a handy video introduction to bet builders.
There are things we don't like about Unibet's bet builder feature, such as the inability to cash out and it only being available pre-match, but overall it's a solid product.
#ad. 18+. Gamble Responsibly. Gambleaware.org. #ad. 18+. Gamble Responsibly. Gambleaware.org. 18+. BeGambleAware.org. New GB customers only. Min £10 debit card deposit. Place a £10+ bet at Evens (2.0)+ on Sports within 7 days. Opt in for £20 in free bets and £20 Casino Bonus. Valid for 7 days. Geographical restrictions and T&C’s apply.-
Full Terms Apply
Sports Available: Football, Cricket, Rugby Union, Rugby League, Basketball, American football, Baseball, Ice Hockey, Australian Rules
Max Number of Legs: 6
Review
NetBet have gone big on bet builders and they even feature as part of their sign-up offer, with a £10 free bet builder available to new customers who sign up and bet just £5.
We found that six legs are more than enough in most cases when placing a bet builder, but the six-leg limit may be an issue for those seeking bigger odds.
NetBet's bet builder is available on a wider range of sports than most sites and their bet builder quick bets feature usually has plenty of options, which is handy if you are lacking inspiration or don't have time to put together a bet builder from scratch.
#ad. 18+. Gamble Responsibly. Gambleaware.org. New players only. Bet £10 min. odds 1/1 (2.00). No cash-out. Free Bet available on Bet Builder. 25 Free Spins on Big Bass Splash, each valued at 10p without wagering requirement. Terms apply.
Sports Available: Football, American football, Baseball
Max Number of Legs: Unlimited (max odds 1000/1)
Review
If you enjoy creating bet builders with massive odds then BetVictor is likely to hold some interest. There's no limit on how many legs your bet builder can be made up of, and the max odds of 1000/1 should be large enough for the majority of bettors.
BetVictor's bet builder tool is still largely focused on football, and they regularly have price boosts on some pre-built bet builders for significant fixtures.
They have started branching out by offering baseball and American football bet builders, with a decent range of markets available for both sports, as well as a selection of pre-made bet builders.
QuinnBet are one of the few bookmakers to offer bet builder insurance and have really embraced the concept with bettors also able to earn free bets when using their Create a Bet function.
There's a £2 free bet available every time you wager £20 or more on a bet builder with three or more legs that has combined odds of 6/4 (2.5).
The insurance kicks in when you place a bet builder of five or more legs with each selection having odds of 3/10 (1.30) or greater. If only one leg of your bet builder lets you down, QuinnBet will refund your stake as a free bet, up to the value of £10.
Those are two great options for bet builder fans. While they only offer bet builders on football right now, they have a strong base from which to branch out.
#ad. 18+. Gamble Responsibly. Gambleaware.org. New UK Customers Only. Bet £10+ on any sportsbook markets at odds of evens (2.00) or greater. No cash out. Get 50% back of your first day’s losses (until 23:59) as a Free Bet up to £25, valid for 7 days. Min. 3 bets required, with 2 bets being at least 50% of your largest stake. Place at least 1 bet of £10+ at odds 2.00+ to receive a £5 Free Bet even if your account is up or losses are under £5. Gamble Responsibly. T&CS Apply.
Sports Available: Football, American football, Basketball, Baseball, Australian Rules
Max Number of Legs: 12
Review
BetMGM are the newest bookmaker on the list and have hit the ground running with their version of the bet builder. They already offer a good range of markets on five different sports and have indicated they are looking to expand their bet builder feature.
They recently launched what they are calling pre-packs, which are bet builders they've put together using their stats. These are only available on football for the time being but there's a good range available with over 20 pre-packs created for the majority of matches.
#ad. 18+. Gamble Responsibly. Gambleaware.org. New customers only. 7 days to place qualifying bet of £10 at 1/1 (2.0) to receive 4 x £10 Free Bets: 1 x £10 football, 1 x £10 horse racing & 2 x £10 Bet Builders. Free Bets cannot be used on e-sports and non UK/IE horse racing. 7 day expiry. Exclusions apply. Stake not returned. 18+. T&Cs apply.
Coral is another bookmaker that currently only offers football bet builders. However, their Build Your Bet feature does cover over 100 leagues and competitions.
They also offer a huge number of pre-fabricated bet builders and for the big games they have a range of bet builders constructed around star players.
Coral are unique in offering cash out on bet builders. They have a pretty good reputation for fair cash-out value, so it's something to consider if you like to settle your bets early.
#ad. 18+. Gamble Responsibly. Gambleaware.org. #ad. 18+. Gamble Responsibly. Gambleaware.org. 18+ New Customers only. Certain deposit methods & bet types excl. Min first £/€5 bet within 14 days of account reg at min odds 1/2 to get 4 x £5 free bets. Free bet available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply.-
Full Terms Apply
Sports Available: Football, American football, Basketball
Max Number of Legs: Unlimited
Review
10bet have a fine selection of offers and many can be used in connection with bet builders, particularly their football offers. You can earn a £10 free bet when betting £75 or more on football in a week with bet builders counting towards the wagering requirements.
Their welcome offer can also be used on bet builders, while 10bet's '2 is a win' feature, which settles match bets as a winner as soon as one team goes two goals ahead, can help you settle a leg of your bet builder early if betting on the result.
10bet's bet builder is nice and easy to use on desktop and mobile and the only things lacking are more sports and some pre-selected bet builders.
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Betfred have tried to stand out from the bet builder crowd with their PickYourPunt product, which is largely only available on football but can be found on select events from other sports.
They'll regularly run Champions League betting offers and Premier League promotions where they'll refund your stake as a free bet on losing bet builders for the big games in those competitions. There's also frequent odds boosts on their homemade bet builders.
Furthermore, Betfred will produce a list of popular bet builders so you can see what has caught the eye of other punters.
Where Betfred loses marks is with its limit on the number of legs you can include in a bet builder. Five selections are unlikely to be enough if you want to put together a bet builder with the potential for a large return.
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How We Rank The Best Bet Builders
When ranking the best bet builder sites in the UK, we look closely at their specific bet builder product but also run the rule over the betting site as a whole to make sure it's reliable and trustworthy. Some of the factors we take into account when ranking bet builder sites are:
Range of Sports & Markets
The best bet builders provide punters with plenty of options. Ideally, you'll be able to place bets on a number of different sports and events. If the focus is more narrow in terms of sports, the range of markets must be impressive. You should be able to include a decent number of legs and if you can combine markets from different matches, it's a bonus.
Value of Odds
There's no point in having fancy bet builder features and promotions unless the odds are competitive. We don't recommend bookies or betting apps unless they provide value to punters with their odds. A key part of our review process involves comparing betting odds across numerous sites.
Cash Out Availability
Cash out betting sites don't always stretch to offering this service on bet builders, but the sites that do earn high marks from our review team. Extra marks go to the bookies that don't low-ball bettors with their cash out offers, especially if the bet has a good chance of winning.
In-Play Options
The best bookies for bet builders now allow you to place these bets while a match or event is live. The majority of bookies will restrict bet builder markets after a game has kicked off, but we're always on the hunt for the handful of live betting sites that give you lots of in-play bet builder options.
Boosts & Promotions
Many betting sites now have numerous promotions that can be applied to bet builders. Some of the bonuses we look out for are odds boosts, free bets and insurance. You may have heard of acca insurance, where you get your money back if one leg lets you down. Bet builder insurance isn't as common yet - but some sites do provide it, namely QuinnBet and 888Sport.
Best Football Bet Builders
Bet builders were the latest spin-off from football betting when they first burst onto the scene, offering far more markets and greater flexibility than same-game accumulators. Football is still the sport most strongly associated with bet builders and as a minimum, nearly every online bookmaker will offer bet builders on the beautiful game in some form or another.
It's no coincidence that bet builders have gained traction during a time of increased popularity for fantasy sports. In the United States, bet builders, or same-game parlays as they are better known stateside, for American football and basketball have become a must for bookies due to their crossover with fantasy sports.
Punters have shown a similar thirst for player props in the UK when it comes to bet builders and the best betting sites stand out by offering a good range of markets for those statistical wagers as part of their bet builder feature.
Having plenty of choice when it comes to bet builder markets was one of our top priorities when deciding which betting sites offer the best football bet builder, along with regular promotions, competitive odds and in-play betting.
Punters will have their own view on which of those attributes is the most important. For those seeking a vast array of markets, it's tough to do much better than bet365, who have the most varied range of player-related betting options.
For offers, Betfred frequently offer bet boosts on their PickYourPunt pre-selected options, while there are money back promotions available on the biggest domestic and international fixtures.
When it comes to odds, BoyleSports are highly competitive and while they don't have the greatest range of markets, they are rarely beaten on price on the odds they do have.
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How Do Multi-Match Bet Builders Work?
A multi-match bet builder is a relatively new bet type where you can create custom bets by combining a range of selections from different matches into a single.
Where a traditional accumulator is made up of a limited range of markets, a multi-match bet builder gives you access to a much wider range of individual markets. For example, you could combine these markets from six different matches:
Over 10.5 corners from Match 1
Over 5.5 cards from Match 2
First goalscorer from Match 3
Anytime goalscorer from Match 4
Red card for a player from Match 5
Yellow card for a player from Match 6
As this is a recent innovation, we're keeping an eye on bookies to see which ones add multi-match bet builders as an option in the coming months.
Which Sports Can You Place Bet Builders on?
Slowly but surely, bookmakers are offering the bet builder feature on more and more sports. But it's far from blanket coverage and at the moment – these are the sports that most commonly come with a bet builder option:
Football: Most football betting sites now have a bet builder feature. You can combine selections like match result, total goals and correct score. You can also bet on team and player stats like number of corners, shots on target, number of successful passes and total cards.
Tennis: Not all tennis betting sites have a bet builder option, but those that do tend to have a wide variety of markets and many more bookmakers will offer bet builders during the grand slam events. Some examples of the markets available are match result, overall number of games, set scores, number of aces and breaks of serve.
Rugby: Same-game multis are slowly creeping into online rugby betting in both league and union codes. Markets such as winning points margin, race to 10 points, highest scoring half and handicap result can be combined here.
Basketball:NBA betting sites have lots of bet builder options for the world's most popular basketball league, but you'll also find them available for competitions like the EuroLeague, Olympics and FIBA World Championship. Handicap markets, totals and player stats are among the options that can all be combined.
American Football: Known as 'same-game parlays' in the US, American football bet builders are hugely popular with NFL bettors in the UK too. NFL betting sites have the option to combine match market and individual player props like rushing yards, passing yards, sacks, tackles, interceptions and touchdowns.
Bet Builder Strategy Tips
There's plenty to consider when placing a bet builder given how many combinations of markets you can have. Whether you are using a pre-fabricated bet builder put up by the bookie or trying to craft your own winning selections, here are a few bet builder tips to consider when placing a bet.
Player Stats: Do your research into the statistics when looking up player-specific markets. There's no shortage of databases to use for in-depth player stats, particularly for football, basketball and American football.
Game Script: In matches where a team must win, they may push forward more and throw caution to the wind, potentially leading to a greater number of goals, points or attacking scenarios.
Previous Head-to-Heads: History is a good indicator of what we can expect in the future. If a fixture is usually high-scoring, lean towards the overs markets when putting together your bet builder. But make sure you weigh up a fixture's history with how the teams are playing now as things can move quickly in sport.
Combination Bets: In football matches with a clear favourite, combine a likely goalscorer from the favoured team with another event, like over 2.5 goals. This leverages both the team's overall strength and individual player form.
Star Player Performance: In basketball bet builders, combine a star player's points with rebounds and assists (often called a PRA bet). If he's expected to dominate, all three stats should be high.
Field Goals vs Touchdowns: In American football games with strong defences and weaker offences, consider betting on more field goals than touchdowns, or vice-versa if both sides are weak on the defensive side of the ball.
Turnovers & Defensive Scores: Another American football consideration. If a team has a turnover-prone quarter-back, combine bets on him throwing an interception with the opposing defence scoring a touchdown, which usually carry big odds.
Lengthy Matches: In tennis, when you have two players known for playing out long matches, you could combine an over bet on total games with both players to win at least one set.
First-Serves: Again, when betting on tennis, combine a player's first-serve percentage with the match market. If a player's success heavily relies on their first-serve landing, this combo makes sense when they're in form. However, be mindful that not all betting sites with bet builder products give punters the option to build bets on tennis.
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Request a Bet vs Bet Builder
A bet builder function allows you to combine a bookmaker’s markets to create your same-game multis. However, you can only bet on the odds the betting site lists.
With request a bet, you get in touch with the bookmaker directly to ask for a price for your own bet. Some betting sites give you a price instantly, but you may have to wait for their oddsmakers to price up your custom market in other cases.
As with bet builders, you can only request a bet on sports the bookmaker supports.
The popularity of the request a bet feature has diminished as the best betting sites for bet builders have become more sophisticated, particularly since punters became able to combine selections from different events into the same bet builder.
Some bookmakers no longer take requests, with Betway one of those to pull the plug on the product.
However, there are still those that offer a request a bet service. The most common way to request a bet is through social media. Many betting operators allow you to use platforms like X, formerly Twitter, to ask for a price using a designated hashtag.
Some bookmakers also allow you to request bets through customer support live chat or email. You'll often see requested bets from other customers listed among the markets for a match or event.
Bet builders have evolved very quickly in a short space of time, and there's no sign of their development slowing down any time soon. Bet builder sites have increased in number dramatically and that can only be a good thing for punters with more competition pushing bookies to improve the product.
If you're a fan of this style of betting, bookmark this page and check back to stay up-to-date with the latest innovations from the best bet builder sites. You should also keep looking over the terms and conditions to check which bookmakers are PayPal betting sites or if they accept your preferred method of payment.
As betting sites change their bet builder products, so too will we change our list of recommended bookmakers. We are constantly updating our rankings so it's worth revisiting to see which ones are currently on top when considering which bet builder site to go with.
FAQ
How does a bet builder work?
A bet builder allows you to choose multiple betting markets from the same event and combine them into one bet. It is like an accumulator but (usually) exclusive to markets from the same game. Much like with an accumulator, you’ll often get better odds than you would with a bet on one single betting line.
Do bet builders count in extra-time?
Most betting sites do not count extra-time in your bet builder. All of your predictions must occur across regular time in your event, or you will not make a profit. For example, if you wager on a football player to score, and they do so in extra-time, you will not win your bet.
Can you cash out a bet builder?
Most bet builders will allow you to cash out. The odds available for your cash out will depend on what’s happening in the event and how that relates to your predictions. However, this is not the case for every bet builder site. Ensure you read the terms and conditions before betting.
Are bet builders good value?
If you plan on placing multiple wagers on a single event, combining them into a bet builder makes sense, as you will receive significantly better odds. If you do go down that route, then, if one selection lets you down, all your bets will lose unless you find a bookmaker that offers bet builder insurance.
How do you request a bet online?
You can request a bet with most bookmakers through social media. Ask for a price on your own custom market from the bookie's social media team (usually you need to include a specific hashtag along with your request). Alternatively, you can ask for a price on a custom market using live chat or email support.
Can I combine selections on bet builders from different matches?
Yes, many bookmakers now have a multi-match bet builder feature that allows punters to create custom bets by combining bet builder selections from different matches or events into a single. Two of the best multi-match bet builder options in the UK are BetVictor and bet365.
How do I do a bet builder?
1. Visit any of the top bet builder sites listed on this page and sign up.
2. Navigate to the match or event you want to bet on and click the markets you want to add to your bet.
3. Input your desired stake and place your bet.
What happens to my bet builder if a player doesn’t play?
With some bookmakers, your bet builder will be voided, and you’ll get your stake back if a player doesn’t play. However, some betting sites will cancel your selection involving that player and allow the rest of the stake to play out with reduced odds. Check the terms and conditions of your chosen bookmaker before betting.
What are the best bet builder sites in the UK?
Some of the best bet builder sites in the UK for July 2025 are Bzeebet, which allows you to combine 30 legs into a multi-match bet builder, BetVictor, where the number of legs you can combine is unlimited and NetBet, which is great for live wagering on bet builders.
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