Bet Tom Betting Sports Review
Gambling.com Rating: 8.2/10
Our Verdict: This new UK betting site keeps things simple and does the important stuff well for racing and football bettors.
Quick Summary: Bet Tom at a Glance
I've been using Bet Tom alongside my usual betting sites for a few weeks now.
The site is simple but fast, with a clear focus on horse racing and decent prices on popular football markets.
And the money back welcome offer suits careful bettors who want protection rather than big free bet amounts.
Existing promotions focus on horse racing, with best odds guaranteed and a useful double result offer.
Banking works well – card withdrawals were approved quickly when I tested them – but you don't get as many payment choices as sites like Betway or Coral.
Live betting is reliable and streamlined, though live streaming is not offered.
If you need lots of betting markets, streaming, and weekly promotions, you might prefer the bigger sites, but Bet Tom's focused approach makes it an excellent choice for racing and football punters.
- Great racing promos
- Clean, quick website
- Strong football & racing prices
- Money back welcome offer
- No dedicated betting app
- Limited existing customer promos
Our Bet Tom Rating Explained
| Category | Score | Reasoning |
|---|---|---|
| Sports & Markets | 8/10 | Racing-led offering with solid football coverage. |
| Promotions | 7/10 | Great racing offers - limited promos elsewhere. |
| Payments | 8/10 | Fast card approvals, debit cards only. |
| Customer Support | 8/10 | Responsive support agents through live chat & email. |
| Reputation | 9/10 | UKGC licensed & building its reputation as a trusted bookie |
| User Experience | 9/10 | Clean, quick and uncluttered interface |
| Mobile Platform | 7/10 | Smooth mobile site - no dedicated app |
| Responsible Gambling | 10/10 | Full suite of responsible gambling tools and support. |
| Live In-Play Betting | 7/10 | Good selection of in-play betting options but no streams. |
| Value of Odds | 9/10 | Strong on racing with competitive football lines |
Gambling.com Rating: 8.2 (Recommended)
Find out more about how we rate betting sites.
Bet Tom Welcome Offer vs Offers From Competitors
I claimed Bet Tom's welcome offer, which gives you 50% back on first-day losses up to £25.
The offer terms are clear and easy to follow: Place three £10+ bets at odds of evens (1/1) or higher on different events and you get half your net losses back as a free bet the next day.
It's not as eye-catching as some of the free bet offers in the table below, but it's a fair safety net if your first day doesn't go well.
| Bookmaker | Qualifying Bet | Free Bet Bonus |
|---|---|---|
 | Bet £10 | Get £30 |
 | Bet £10 | Get £10 |
 | Bet £10 | Get £50 |
 | Bet £10 | Get £30 |
 | Bet £5 | Get £20 |
 | Bet £5 | Get £25 |
Bet Tom's existing customer offers focus mainly on horse racing.
The standouts are best odds guaranteed from 10am on UK and Irish horses and greyhounds, plus a double result payout that covers both the first past the post and the official result after stewards' inquiries.
Around big race meetings and football games I've seen some short-term boosts and specials too:
| Promotion | Description |
|---|---|
| 1. Best Odds Guaranteed (Horses) | BOG from 10:00 on UK/Irish racing; paid at SP if it’s bigger than the price you took. |
| 2. Best Odds Guaranteed (Greyhounds) | Same BOG terms on UK/Irish greyhounds from 10:00. |
| 3. Double Result Payout | Pays both First Past the Post and official result on UK/Irish racing (race-winner market; caps apply). |
| 4. Daily Price Boosts | Time-limited enhanced prices on selected events. |
| 5. Big-Event Specials | One-off offers around major festivals/fixtures. |
I can get best odds guaranteed on all UK and Irish horse and greyhound races from 10 am each day.
Not every new horse racing betting site offers BOG and it shows how serious this site is about its racing package.
I also like the double result offer, which removes any worries about stewards' inquiries changing results.
The each-way terms matched other bookmakers on Saturday handicaps when I tested them, though I'd still recommend comparing prices with BoyleSports and William Hill on big-field events.
Outside of racing, I could bet on all the football markets I wanted and found that pricing holds up well compared to football betting sites like bet365, BetVictor and talkSport BET.
Tennis, golf and American sports get decent coverage with plenty of variety in the markets - there's also a good selection of niche sports, including Esports titles.
Live In-Play Betting at Bet Tom
Live betting works well at Bet Tom - prices update quickly and cash-out works reliably.
I placed live bets on football and tennis without any problems with the bet slip and confirmations came through quickly with prompt settlements.
The live betting centre provides useful information like possession, pressure and key events in a clean format.
The focus here is on core functionality rather than the detailed graphics you'll find at bet365 and William Hill, but I found this streamlined approach can make decision-making easier.
There aren't any live streams available at Bet Tom yet - adding streams for racing, tennis and cricket would help it compete better with more established names.
User Experience & Site Design
Bet Tom focuses on what works rather than flashy design, which I look for in any betting site.
The navigation is tidy, pages load quickly, and the odds are easy to read without endless scrolling.
Market paths focus on the main options (match result, goals, handicaps) and the bet slip stays out of the way until you need it.
A couple of small points: Filters don't always stay set when you switch between tabs, and on-page help could be more detailed – though live chat is there for specific questions.
On mobile, the lightweight design works really well with quick loading on average Wi-Fi and no annoying pop-ups.
The clean, simple approach helps for quick racing bets or weekend accumulators, making the whole experience more efficient.
Depositing & Withdrawing Funds
| Payment Method | Minimum Deposit | Average Withdrawal Time |
|---|---|---|
| Visa Debit | £10 | 1–3 working days |
| Mastercard Debit | £10 | 1–3 working days |
Bet Tom doesn't have a dedicated betting app but I used the mobile browser version with no issues.
Pages loaded quickly, the bet slip worked smoothly and live odds updated without problems.
Push notifications were minimal, which was good for staying focused, and account tasks like setting limits and making withdrawals were easy to find.
If Bet Tom releases a full-featured app with fingerprint login and better live data, it would close the gap on bigger sites like bet365 and BetMGM.
But for now, the mobile website works fine.
Customer Support
Support is solid and responsive.
Live chat connected quickly during the day and early evening, with knowledgeable staff providing helpful answers.
Email handled a non-urgent question politely overnight with a reply by morning.
While there's no phone line, the available channels work well for most queries.
| Channel | Availability | My Experience |
|---|---|---|
| Live Chat | 24/7 | Quick connection & helpful answers |
| Email (support@bettom.com) | 24/7 | Detailed reply within 12 hours. |
Company Information
Email:
support@bettom.comAddress:
Website:
bettom.comResponsible Gambling at Bet Tom
Bet Tom operates under a UK Gambling Commission license (number 64959), so all the standard UK responsible gambling tools are available and easy to set up.
- Responsible gambling tools include:
- Deposit limits
- Time-outs
- Self-exclusion through GAMSTOP
- Reality checks
- Betting history access
- Cooling off periods
The Bottom Line: Final Thoughts on Bet Tom
In my experience, Bet Tom is a great choice if you focus mainly on racing and football and prefer simplicity to extra features.
Racing coverage is particularly strong, with promotions like best odds guaranteed and a double result safety net adding to the appeal.
Bet Tom holds up really well in price comparisons with rival football bookmakers - adding a few existing customer promotions would strengthen an already solid offering.
And there's a good selection of markets for sports like tennis, cricket and rugby along with niche sports and Esports.
The streamlined banking options work efficiently, though adding PayPal or another withdrawal method would be welcome.
I'd also like to see live streaming and a dedicated betting app in the future - though the mobile site works fine for now.
All in all Bet Tom is one of the better new betting sites I've tested and one I'd recommend to new and experienced bettors.
FAQ
Who owns Bet Tom?
Bet Tom is run by Bet Tom Limited, licensed in Great Britain by the UK Gambling Commission (license number 64959). The commission's register shows its licenses for betting, casino and bingo, with Bet Tom Limited based in Uckfield, East Sussex.
Is Bet Tom legit?
Yes. Bet Tom holds an active UK Gambling Commission licenses that require customer fund protection, fair terms and safer gambling tools. I always check new bookmakers through the commission's public register before depositing - Bet Tom's entry is active with no issues.
How long does a Bet Tom withdrawal take?
My Visa withdrawals were approved quickly and then cleared through standard card processing. You can expect roughly 1-3 working days depending on your banking provider. Some users report almost instant receipt once approved, but banks vary on posting times.
How do I contact Bet Tom customer service?
Use Live Chat through the website for quick questions during the day and evening, or email support@bettom.com for non-urgent issues overnight. There's no phone line. I'd like clearer published chat hours and a more detailed FAQ to avoid having to ask follow-up questions.
Does Bet Tom have free bets?
New bettors can get 50% back on first-day losses up to £25 as a free bet (qualify with three £10+ bets at odds of evens or higher on separate events). Existing customer offers focus on best odds guaranteed and a double result offer for racing.
