Novelty and Entertainment Betting UK Sites

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Available in United Kingdom

Find the best TV, Novelty and Entertainment betting sites below and simply click 'visit site' to sign up and claim your welcome bonus!

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Novelty and entertainment betting is an exciting form of gambling everyone can enjoy. Not a sports betting fan? No problem! Watch the action unfold and place bets on showbiz events, awards ceremonies, politics, reality TV show winners - you can even bet on the weather. With novelty and entertainment betting the possibilities are endless! Betting on your favourite show doesn’t only give you a chance to have a stake in the excitement and suspense. If your bets win, you can even make a profit.

Many of the betting sites offer plenty of betting markets on novelty events. So how do you find the best place to bet on all these non-sports markets? Our team of betting experts at Gambling.com loves novelty and entertainment betting, and that includes even our hardcore football betting experts. So we’ve covered available markets and bet types, with recommendations for the best platforms for novelty betting, promotions and everything you need to know about event and entertainment betting.

Of course, we also look for the best welcome offers to get you started. As we constantly update this page with new and exciting novelty betting bonuses and news, bookmark our guide and visit it regularly to stay updated with the latest news and promotions.

Established 1997
TV/Awards/Music Betting
Politics Betting
Yes
Yes
Manager Sack Race Betting
Acca Insurance - Y/N Tooltip Refund or free bet when one selection in an accumulator lets the bet down
Yes
Yes
#ad. 18+. Gamble Responsibly. Gambleaware.org. Min deposit £10 • A qualifying bet is a ‘real money’ stake of at least £10 • Min odds 1/2 (1.50) • Free Bets credited upon qualifying bet settlement and expire after 7 days • Free Bet stakes not included in returns • Casino Bonus Extra Spins must be claimed within 7 days and expires after 14 days • Bonus Extra Spins valid on selected Casino games only • Bonus wins capped at £500, excluding Jackpot wins • To withdraw any winnings from your Extra Spins, you’ll first have to use all of them • T&Cs apply..
Established 2001
TV/Awards/Music Betting
Politics Betting
Yes
Yes
Manager Sack Race Betting
Acca Insurance - Y/N Tooltip Refund or free bet when one selection in an accumulator lets the bet down
No
No
#ad. 18+. Gamble Responsibly. Gambleaware.org. New Customers only. Bet £10* & Get £30* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. Registration Required. T&Cs, time limits & exclusions apply.
Established 2007
TV/Awards/Music Betting
Politics Betting
Yes
Yes
Manager Sack Race Betting
Acca Insurance - Y/N Tooltip Refund or free bet when one selection in an accumulator lets the bet down
Yes
Yes
#ad. 18+. Gamble Responsibly. Gambleaware.org. New customers. Max £10 (exc. PayPal). 100% Odds Boost Token. Keep it fun - set your deposit limit. T&Cs apply.

Novelty Betting Explained

Novelty betting is a term used to describe all bets placed on non-sporting events, which encompasses everything from TV betting to putting money on who will win major awards or the next political election and everything in between. For example, anyone that loves watching the Oscars each year can take part in Oscars betting - wagering on which film will be crowned Best Picture and take home the iconic golden trophy. Yet if Doctor Who is more your thing, predicting who will be the next Doctor can add an extra layer of excitement in the lead up to the latest series release.

You’ll even come across some weird and wonderful betting odds on financial markets or the weather forecast! Have a feeling it might snow on Christmas Day? You’ll be able to put money on this at the best novelty and entertainment betting sites recommended on this page.

You can find novelty betting markets at most online sportsbooks in the UK under the “Entertainment” or “Specials” section. Sites identify the most popular TV shows and events of the year and create bets to match. They’ll assess the strengths and weaknesses of each candidate, developing odds based on who they think is the predicted favourite and the underdog. They continually update these odds in the lead-up to the main event, resulting in shifting numbers and plenty of excitement!

How we Rank Novelty and Entertainment Betting Sites

We put together a list of recommended betting operators, as our betting experts know what makes a great novelty betting site. Most UK sportsbooks offer limited entertainment bets. Still, our top-ranked options provide you with unrivalled coverage of all novelty markets, along with quality odds and betting limits, meaning more choice and potentially bigger payouts.

When reviewing a betting operator, we also look at more criteria that make online sportsbooks worthy. The entertainment betting sites we recommend are all legal, reputable, and trustworthy. So you know your money is in safe hands. You’ll also be treated with impressive bonuses to boost your bankroll, a variety of rapid payment options, and invaluable customer support whenever you need it. In addition, all are mobile-compatible, so you can bet on your favourite novelty betting markets on the go from anywhere in the country.

Leading UK Novelty Betting Sites in Focus

The best novelty and entertainment bookmakers online have unique characteristics that separate them from the rest of the pack. Some of the best in the business are covered in focus below.

bet365

bet365 is well-known as a giant of the online gambling scene with hugely popular sportsbook, casino, live casino, poker and bingo sections to its name. Betting markets for all of of your favourite awards and TV shows are available at bet365 and you can always avail of attractive welcome bonuses when signing up. Entertainment and novelty betting enthusiasts just have to visit the "Specials" section at bet365 to find the list of available markets. Because the desktop and mobile versions are so user-friendly, even newcomers to online betting will have no problem making their selections. Read a full bet365 review here to find out more.

What is also noticeable about bet365's specials offering is that they have a dedicated United Kingdom section, a world specials section and novelty markets from other individual countries as well. You can even bet on foreign TV shows like Strictly Come Dancing Denmark or the Italian version of the X Factor. That's not to mention bet365's politics section, which has in-depth coverage of political betting markets from the UK and beyond.

Sign up to bet365 here to take advantage of their entertainment and novelty markets!

888sport

888 is famed for its online casino, sportsbook and poker offerings and when you visit the sportsbook, you'll notice a section labelled "Novelty and TV Betting". This is where you'll find all of the latest and greatest entertainment and novelty bets that 888 has to offer. This is an online bookmaker that is renowned for free bet bonuses and competitive odds - so you can expect no different when placing specials bets here. Our dedicated online betting experts have compiled an 888sport review to give you a full lowdown on this brand and its unique features.

Among the novelty markets offered by 888sport are the Eurovision Song Contest, Financials, Nobel Prizes, The Oscars and The Voice. One thing that makes 888 stand out is the coverage it gives these novelty markets over on the 888sport blog, providing insight and expertise on fun novelty markets. Their politics section places a big emphasis on UK politics betting and covers the likes of America and Australia in-depth as well.

Sign up to 888sport right here today to place Novelty and TV bets!