Logifuture's Zoom Sports Goes Live With Odibets In Kenya
Zoom Sports Goes Live In Kenya
Malta-headquartered B2B supplier Logifuture has gone live with Kenyan bookmaker Odibets on its virtual football and tennis product Zoom Sports, with launches in Tanzania and Ghana to follow, according to iGaming Afrika.
Zoom Sports runs around the clock in two formats: full 90-minute matches with the same depth as real fixtures, and a 10-minute Turbo mode for players who want faster action.
Logifuture says the product delivers more than two million matches a year across both formats, giving Odibets sports betting markets during hours when no real football is being played.
A Partnership Built To Scale
"Kenyan players don't stop wanting to bet just because the last match of the day has kicked off," said Niccolo Cassettari, Chief Business Development Officer at Logifuture.
"Zoom Sports keeps Odibets' sportsbook live 24/7, with the same market depth players expect from real fixtures. This is a partnership built to scale, Tanzania and Ghana are next."
Benedict Murithi, Country Marketing Manager at Odibets, said the product was already changing how players engage outside peak hours.
"With Zoom Sports, our sportsbook stays live around the clock, the same depth and intensity as live football and tennis, any hour of the day," he said. The deal follows Logifuture's earlier launch of Zoom Sports with Kenyan operator Betika.
