In-Play Football Betting Strategy
In-play betting on football has become hugely popular in recent years, with punters enjoying the chance to bet on live games at the best betting sites - as they are taking place.
You no longer need to get a bet on pre-match, before the referee whistles for kick-off, as the in-play betting explosion has provided the armchair punter an opportunity to wait for the action to start before getting involved.
As a football match takes place over a 90-minute period, it’s a sport that lends itself incredibly well to in-play betting. The markets may suspend from time to time, which means you can’t bet immediately, but this is for rare moments in the game like a penalty kick, a possible VAR review or a red card scenario.
Sports like American football, basketball and tennis, with several mini-breaks in play, are also perfectly set up for in-play betting, as there is slightly more time to consider wagers while there is a time-out or a natural break in action.
Football is fast-paced and watched all over the world - and football betting sites now have multiple in-play betting markets.
There are thousands of competitions to bet on, with the Champions League, World Cup, European Championship and Premier League betting always proving a hit with punters worldwide.
How Do I Bet In-Play On Football?
In-play betting works in the same way as betting using a pre-match football betting market. The only difference is that the odds are live and therefore refreshed on a frequent basis, so you might find that the 7/2 that you want to back has suddenly changed to 3/1 or 4/1. Always be aware of the potential for prices to change!
If you are betting with one of the in-play betting sites we recommend, the ‘in-play’ section will be very prominent on the betting site's homepage and will show you the live football betting markets that are available at any moment.
For competitions like the Champions League, you can guarantee that live betting odds will be available. It is then a case of choosing the in-play betting market that makes the most appeal.
1X2 betting is always available in-play. Alternatively, online bookmakers offer popular live markets such as Next Team to Score, Next Goalscorer and Half-Time Score.
Read More: Use World Cup free bets when betting in-play on the tournament
Why Should I Bet In-Play on Football?
Several bookmakers now report that live betting accounts for the majority of turnover. In-play football betting is especially popular for big games that are shown live on TV, such as Sunday afternoon or Monday night games.
The biggest attraction of football in-play betting is the capacity for assessment.
You’re able to check odds with concrete knowledge on your side. Since you can view how a team is playing and how the match is shaping up, you’re better-informed when you place an in-play bet than you could be when making a bet before the game.
Some betting sites with live streaming even broadcast football matches online direct to your device, while also providing live statistics that can help you make a judgement on how much value the odds represent.
It can be a rollercoaster experience, but in-play football betting allows bettors to react to the momentum of the game and have more control over the decisions they make.
Next Goalscorer, for example, is a hugely popular market but in a 2-2 draw it will open, be settled and open again each time a goal is scored. This allows you to effectively take a chance at backing the player who scores next four times in one game.
As the game draws closer to a conclusion, these markets can get very volatile. Five minutes is not a lot of time for another goal to be scored - even if you are Harry Kane or Mo Salah - and the odds will reflect this.
Cash out will also be available from cash out betting sites and that means you can back your judgement, or doubt it, and still close out for a profit if the odds are in your favour, without the market being settled.
When is the Best Time to Bet In-Play on Football?
There is no right or wrong time to place an in-play football bet. In-play football strategies vary and it is all about identifying value opportunities as they come along.
The key element of winning against the house is identifying a price that is ultimately too big.
That said, half-time gives you a 15-minute window to reflect on what you have seen in the first 45 minutes. That's ample time to make a considered decision based on the match action so far.
Big prices can be available when betting in-plau on football. As football fans well know, this sport is unpredictable and games can sometimes turn full-circle, so don’t let a big price put you off, but do be sure to know exactly what is happening in that game before getting involved.
The score is the first part but has the main striker or goalkeeper been sent off? Has there been a bad injury? Did your fancied team miss a penalty? There is no substitute for watching the game if you are betting in-play, whatever you might think of a price on the screen in front of you.
Less is often more when it comes to the volume of in-play bets placed, so be selective, considering that there is a bookmaker margin factored into every football betting market.
Read More: Get Premier League free bets from top football bookies
In-Play Football Strategies to Consider
We always advise punters to only bet what they can afford to lose. Enjoying a football match should only be enhanced with a bet on the game and shouldn't become more important than the entertainment of watching high-level sport.
If you strike several in-play bets on a football match, it’s unlikely that you’re going to win with all of those wagers. That is because football is a fast-paced and highly variable game where the bottom teams can beat the best teams, and that's why it is so loved around the world.
When it comes to determining the outcome at the full-time whistle, just remember that if every match was played on paper, nobody would watch.
Read More: Get Champions League free bets from top football bookies
An in-play betting strategy to consider is to watch the opening exchanges of a football match before making the decision to place a bet. If you bet immediately after kick-off, then you might as well snap up the pre-match odds, which traditionally offer slightly better value before the game goes in-play.
A watching brief of 15-20 minutes should be very worthwhile, making mental notes of what’s happening in the game.
Pay attention to stats to help figure out which team is most dominant, the players that are looking the most likely to score, and your overall in-play football betting strategy for the match as a whole.
Watch the changing odds to understand how online betting traders react to different events on the pitch.
When the second half kicks off, the odds will continue to drift while the game remains level and we get closer to the final whistle. The skill is identifying when the right time is to play a certain market. Can you hold out until the last 10 minutes for better odds and bank on a late goal that will be decisive?
Just If your judgement is correct and the necessary ingredient of luck is on your side, in-play football betting can pay off.
Just keep in mind that even the best football betting strategy isn't foolproof and remember to gamble responsibly. Good luck!
Recommended Betting Sites
- #ad. 18+. Gamble Responsibly. Gambleaware.org. New customers only. Register with BETFRED50 First bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. Full T&Cs apply.Daily 'Super Extra Places' on RacingOdds Boosts on Next Goalscorer BetsSponsors all 5 Flat Horse Racing ClassicsBETFRED50Bonus CodeThe code required to claim this sign-up bonus (if any)Live StreamingIs there live streaming of sporting events?YesUser RatingGambling.com users' rating of this betting site out of 10098Bet BuilderCan you create your own personalised bets?YesCash OutCan you cash out of bets before an event has finished?YesAcca InsuranceRefund or free bet when one selection in an accumulator lets the bet downYesKnown as the 'Bonus King', Betfred has more promos and bonuses than the majority of competitors. This is the first bookmaker ever to sponsor all five flat racing classics and also sponsors Super League Rugby and World Matchplay Darts.
- #ad. 18+. Gamble Responsibly. Gambleaware.org. Get a percentage boost on all football multibets of 4 or more selections. - Full Terms Apply
- #ad. 18+. Gamble Responsibly. Gambleaware.org. New customers online only. Eligibility restrictions apply. Only valid with code B10G40SPORTS on registration. £10 min qualifying bet at 1/1 (2.0) odds or greater across sports. Receive £20 Free Sports Bet and 100 x 20p Extra Spins on Gold Blitz within 48 hours of qualifying bet settlement. 7-day expiry on free bets. Your first bet will be your qualifying bet. One per customer. UK & ROI customers only. 18+. Full T&Cs apply. Gambleaware.org.Full T&Cs apply.
- #ad. 18+. Gamble Responsibly. Gambleaware.org. New Customers Only. Max one £20 Free Bet. Qualifying bets at Odds of 1/1(2.00) or greater. Paid as Bonus Token with Min 4/5(180) Odds Req. Skrill, Neteller & Paypal not eligible. T&Cs Apply
- #ad. 18+. Gamble Responsibly. Gambleaware.org. New Players Only. Min. $/€10 deposit and bet on odds 1/1 or greater required. Extra bets and bonus spins are issued within 24 hours of the qualifying bet being settled. Extra bet valid for 14 days, stake not returned. Bonus spins are valid for 24 hours, only available on the Book of Dead game. Terms and Conditions apply.
- #ad. 18+. Gamble Responsibly. Gambleaware.org. New customers only. Opt in & bet £10+ via mobile on any football market at 2.00+ odds within 7 days. No Cash out. Get 6x £5 Free Bets on selected markets. Free bets expire in 7 days. Card payments & Apple Pay only. T&Cs apply, see below. GambleAware.org | Please gamble responsibly
- #ad. 18+. Gamble Responsibly. Gambleaware.org. New Customers only. Must have a minimum of 3 bets of £10 or more on separate events at odds of evens (2.0) or bigger on first day. First day losses equals all settled stakes less all returns. T&C's apply.
- #ad. 18+. Gamble Responsibly. Gambleaware.org. Spread betting losses can exceed deposit. Plus Best Odds On All Premier League Matches(fixed odds Match Odds, pre-match v top 5 bookies on Oddschecker). See full details.
- #ad. 18+. Gamble Responsibly. gambleaware.org. T&C Apply
- 10#ad. 18+. Gamble Responsibly. Gambleaware.org. New customers only. First deposit minimum £20, minimum Bet £20 at minimum odds 1/1 (2.00) and Get a £20 Free Bet with minimum odds of 4/5 (1.80). Eligible bets: Single, Combo, Bet Builder. Max 1 free bet per customer. Free bet tokens credited within 24 hours, valid for 3 days. System bets excluded. Full Terms apply
- #ad. 18+. Gamble Responsibly. Gambleaware.org. New customers only. Available once per household. Max. FreeBet amount: £10 Minimum Deposit and wagering on sport to activate the Free Bet is: £10 Void/cancelled or cashed out bets do not count towards wagering to activate the free bet. Offer valid only to customers making a first deposit of £10 or more. Offer only applies to players who are residents of United Kingdom and Irland.
- #ad. 18+. Gamble Responsibly. Gambleaware.org. New bettors; Code SPORT; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, bet and payment method exclusions apply. - Full Terms Apply
- #ad. 18+. Gamble Responsibly. Gambleaware.org. Deposit and bet on any sportsbook markets of your choice at odds of evens (2.00) or greater. Get 50% back of your first days losses as a Free Bet up to £50 plus 50 Extra Spins. Min. 3 bets required. If your account is up, you’ll receive a £5 Free Bet regardless plus 10 Extra Spins. Use coupon code "5050" at registration. T&Cs apply | 18+ New UK Customers Only | GambleAware.org | Gamble Responsibly.
- #ad. 18+. Gamble Responsibly. Gambleaware.org. #ad. 18+. Gamble Responsibly. [Gambleaware.org|https://www.gambleaware.org/]. Get a percentage boost on all football multibets of 4 or more selections. - Full Terms Apply
- #ad. 18+. Gamble Responsibly. Gambleaware.org. New customers only. £10 in real money. Bets placed on sports at odds of 2.00 ore more to qualify. Bets must be placed 24 hours within of registration. £10 free bets must be wagered on sports. Cashback is cash without restrictions. - Full Terms Apply
- #ad. 18+. Gamble Responsibly. Gambleaware.org. 18+ New customers only. Opt in, bet £10 on any football market at minimum 1/1 odds. No cash out. Get £40 in Free Bets on selected events. Free Bets expire in 7 days. T&Cs apply, see below. gambleaware.org | Please gamble responsibly
- #ad. 18+. Gamble Responsibly. Gambleaware.org. New customers only. 7 days to place qualifying bet of £10+ at 1/1 (2.0) to receive 4 x Free Bets: x1 £10 Football, x1 £10 Acca, x 1 £10 BetBuilder, x1 £10 Horse Racing. 7 day expiry. Stake not returned. 18+. Exclusions Apply. T&Cs apply.
- #ad. 18+. Gamble Responsibly. Gambleaware.org. New UK+IRE Customers. Certain deposit methods & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 to get 1x £20 free bet. Free bet available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions - Full Terms Apply
- #ad. 18+. Gamble Responsibly. Gambleaware.org. Cash back without wagering the day after if the player loses all the money in the account. Min deposit £10. Gameplay is monitored. Full T&Cs apply.
- #ad. 18+. Gamble Responsibly. Gambleaware.org. Qualifying bet of £10 at min. odds 2.0 within 5 days of registration, E/W excluded. Get 3x Free Bets at min odds 2.0 each. 1x£10 Football, 1x£10 Racing, 1x£10 Acca (Min 4 selections). 7-day expiry. New selected customers & 18+ only. Min. deposit of £10. Full T&Cs apply. Promotion available on desktop and web only and is not offered via the kwiff apps.
- #ad. 18+. Gamble Responsibly. Gambleaware.org. New reg only. Claim by placing a min deposit £10 via ‘My Offers’ page within 30 days. 7 days to stake max £10 in-play, min odds 1/1 (2.0). Max. extra winnings £100. Once claimed, 30-day expiry. Cashed out, System & EW bets do not qualify. Other Promotional Play Restrictions Apply. T&Cs apply.
- #ad. 18+. Gamble Responsibly. Gambleaware.org. New members only. £10 min deposit & bet on sportsbook (ex. virtuals), placed & settled at 1.5 min odds in 14 days of sign-up. Win part of E/W bets. Free Bets: accept in 7 days, valid 7 days, use on sportsbook only (ex. virtuals), stakes not returned. T&Cs and deposit exclusions apply. Bet Responsibly. GambleAware.org. 18+
- #ad. 18+. Gamble Responsibly. Gambleaware.org. UK Only | 18+ | T&C'S Apply
- #ad. 18+. Gamble Responsibly. Gambleaware.org. New cust only. Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 Free Bets: 1 x £10 Horse Racing, 1 x £10 Free Bet Builder and 1 x £10 Football. 7 day expiry. Stake not returned. T&Cs Apply.
- #ad. 18+. Gamble Responsibly. Gambleaware.org. 18+ | New UK players only | Min deposit req. £10 | Certain deposit methods excluded | Place 1 sport bet (3+ selections) | Excl Horse Racing | Min stake £10 | Max stake £20 | Min Odds 2/1 (3.0) | Max FreeBet £20 for football only | FreeBet valid for 7 days | FreeBet stake not returned | T&Cs apply
- #ad. 18+. Gamble Responsibly. Gambleaware.org. New members only. £10+ bet on sportsbook (ex. virtuals) at 1.5 min odds, settled within 14 days. Free Bets: accept in 7 days, valid 7 days on sportsbook only. 2x£5 Free Bets for Bet Builder only. Stake not returned. T&Cs + deposit exclusions apply. Bet Responsibly. GambleAware.org 18+.
- #ad. 18+. Gamble Responsibly. Gambleaware.org. 18+. New customers. Max £10 (exc. PayPal). 100% Odds Boost Token. Keep it fun - set your deposit limit. Full T&Cs apply. - Full Terms Apply