Quickfire is not a game design company in its own right, but rather an integration platform powered by iGaming colossus Microgaming. As the name suggests, Quickfire is designed to make accessing Microgaming titles a quick and easy process. The platform has been tremendously successful – over 120 casinos use Quickfire on their sites, and some 45,000 people play titles integrated using the software every day.
Many titles available via the platform are 5 Reel online video slots, and seasoned players will recognise popular names like 'Jewels of the Orient', 'Kings of Cash' and the 'Thunderstruck' series. Quickfire also allows operators to host offerings that will appeal to brand new players, including several games based on blockbuster franchises like 'Jurassic Park' and 'Terminator', and award-winning TV series 'Game of Thrones'.
In addition to the 5 Reel slots that form a large chunk of Microgaming's library, the platform offers a smaller number of 3 Reel games like 'Gold Coast', 'Break Da Bank', and 'Spectacular Wheel of Wealth'. For users who prefer more traditional casino fare, the platform grants clients access to over 50 table game titles, including variants of poker, blackjack, and roulette. Some of these classics are well-known titles like 'Aces and Eights', 'Deuces Wild', and 'Tens or Better', while others are niche games like 'Spanish 21 Blackjack Gold', 'Joker Poker' and 'Louisiana Double'.
Quickfire gives players and operators access to a wide range of game variants. When Quickfire first launched it offered over 400 titles, and the platform hosts one of the largest progressive jackpot networks in the world. Microgaming adds new software to the platform every month, and has also started to introduce games designed by other developers, including titles from industry giants like NextGen, Genesis Gaming and Sheriff Gaming.
Quickfire is built to meet online casinos' biggest demand: speed. While most companies try to cater for this need by optimising game loading times, Quickfire goes a step further and hastens the process of integrating Microgaming offerings into other casino systems. Like most Microgaming products, the platform offers games in 20 different languages and facilitates the acceptance of many different currencies, so growing operators can use Quickfire to develop their business and break into international markets.
Microgaming is registered in the Isle of Man and licensed by the UK Gambling Commission, one of the most well-respected gambling regulators in the world. Given that Quickfire works through other operators, it would be unfair to hold Microgaming responsible for the security of every entity it does business with – it does appear, however, that the vast majority of operators who use Quickfire are well-known and reputable industry names.
Microgaming has a history of being involved in responsible and fair gaming, and gambling aficionados will know that the company was involved in the emergence of assurance body eCOGRA. The firm also has membership of both the Interactive Gaming Council and Remote Gambling Association; two entities committed to enforcing high standards of social responsibility in online game provision.
Quickfire has been used by some of the web's biggest online gaming providers, all of which are accustomed to receiving a high level of support and customer service. Microgaming meets this need in several ways, not least by making sure that content available via Quickfire is as fresh as possible. The Quickfire website has a dedicated sign-in for customers and a user-friendly 'contact us' page, so clients can easily get hold of company representatives if they're experiencing difficulties.
The Quickfire platform first launched in 2010 and was an instant hit due to its user-friendly build. Microgaming recently upgraded the software to include Quickfire iQ, a module that allows operators to view and control data related to several aspects of player management, including business intelligence, player segmentation, incentives and free games. According to Neill Whyte, Head of Product Channels at Microgaming, the addition of this module gives operators "every tool imaginable" to improve player experience.
Quickfire offers online casinos access to software built on both Flash and HTML5, which means that end players can enjoy their favourite titles on desktop and mobile platforms. The company's software can be found all over the web, and is used by a wealth of major operators.
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