New Jersey’s In-Person And Online Gambling Revenue Up In November
Atlantic City’s nine casinos delivered impressive revenue growth in November 2025, fueled by increases across in-person gambling, sports betting, and online casinos.
Total gambling revenue, including that of partners, reached $636 million, representing a solid 14.2% increase from the previous year.
Having long been viewed as the gaming industry's principal revenue source, in-person winnings increased by 5.7% to reach $236.8 million, while online gambling and casino apps experienced an 18.2% increase to settle at $253 million, and sports betting garnered an estimated $146.3 million, a 23% increase.
With these factors combined, November was a significant month for many companies, partly due to an additional weekend day and better table game results.
For the year-to-date period, total revenues are $6.3 billion, up 10.4%. This provides the city with strong potential for further growth.
Yet, beneath the upbeat numbers lies lingering concern. Two-thirds of the casinos still lag behind their 2019 in-person revenue levels, a benchmark from before the pandemic reshaped player habits.
Borgata, Hard Rock, and Ocean were the only three of the nine casinos to exceed their pre-COVID November comparisons, with Borgata taking first in revenue at $72 million, up 25%, an impressive increase.
Hard Rock came in second with revenue of $45.3 million, a 2.2% increase, followed by Ocean with $39 million in revenue, a 14.7% increase.
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The remaining six casinos, including Tropicana, Resorts, and Golden Nugget, reported lower revenue than in the same month in 2019, with declines ranging from 1.5% to 14%.
Compounding these challenges, New York State finalized licenses for three major downstate casinos just days ago, on December 15.
The approvals went to Bally’s in the Bronx at Ferry Point, Hard Rock’s Metropolitan Park near Citi Field in Queens, and an expansion of Resorts World in South Ozone Park.
The opening of Resorts World may partially benefit from the potential for local competition in March 2026.
The continued influx of guests from New Jersey, combined with these properties' ability to attract visitors away from the Atlantic City Boardwalk due to their proximity to densely populated areas, presents numerous opportunities to create a competitive environment.
Analysts have indicated that although online betting and gaming offer the potential for diversified revenue, the bricks-and-mortar segment remains susceptible to shifts in consumer behavior and new competitors entering the market.
As Atlantic City rides its current wave of growth, the highest November in-person revenue in 14 years, operators face pressure to innovate, enhance non-gaming amenities, and solidify their unique seaside appeal to weather the incoming competition from the north.
