RLX Gaming Online Slots Coming To New Jersey Hard Rock Bet Casino

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RLX Gaming Online Slots Coming To New Jersey Hard Rock Bet Casino

New Jersey’s Hard Rock Bet Casino has agreed a partnership with RLX Gaming, which will see the online casino offering the studio’s titles. 

The deal represents RLX’s latest expansion into the growing NJ market. 

New Jersey’s online casino market continues to expand, setting a new record for iGaming revenue in July, when online players generated $247.3million in revenue. 

RLX Gaming’s US Expansion

RLX Gaming is the US arm of the UK-based studio and iGaming content aggregator Relax Gaming. 

As well as offering its own titles, like The Great Pigsby and Temple Tumble, the studio also offers games from independent studios. 

Its B2B clients can access titles from organizations including AvatarUX and Print Studios, giving access to thousands of popular titles.

Despite only launching in the US in January 2024, RLX has made strides in the market. 


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The group initially launched in New Jersey in December 2023 before expanding into Pennsylvania in June 2024, thanks to a partnership with gambling giant BetMGM. 

In August 2024, Relax Gaming further expanded its reach into New Jersey with the announcement that it would be providing games to PlayStar.

The deal with Hard Rock Bet Casino signifies further expansion into a burgeoning market.

Hard Rock Bet Casino And The New Jersey Market

Hard Rock Bet Casino is one of nearly 30 licensed online casinos in the state. 

In July, New Jersey reported monthly revenue of $247.3m – an annual increase of 26.6% and a record high figure. 

The previous record of $246.8m was set in May, suggesting a steady growth in the online casino betting market in the state. 

Hard Rock Online Casino debuted in the state in June 2018 before a 2023 update saw the original app replaced by the proprietary Hard Rock Bet app. 

The new app boasted improved, faster gameplay, and in June this year it celebrated the milestone of reaching 3,000 online games. 

Through the new partnership, this figure will increase further, adding popular titles like The Great Pigsby. 

Loosely based on The Great Gatsby novel, The Great Pigsby is a 5x3 slot with 243 paylines. 

The game has a generous 96.55% RTP, low variance, and a maximum jackpot of 496x original stake. 

Despite the comparatively low jackpot, the game has become popular for its glamorous design and features like the free spins and wild reels bonuses. 

Other popular titles players will be able to enjoy include Money Train 4 and Dead Riders Trail. The studio also offers table games, bingo and poker platforms. 

North America Ambition

RLX Gaming’s Commercial Account Manager for North America, Matthew Hockenjos, said of the deal: "Partnering with Hard Rock Bet Casino marks an exciting milestone for RLX Gaming as we expand our presence in North America.

"Hard Rock Bet’s commitment to providing exceptional entertainment aligns perfectly with our mission and we look forward to delivering engaging slot experiences to players in New Jersey."

Hard Rock Bet Casino’s VP Rich Criado added: "Our players are at the center of everything we do at Hard Rock Bet and this partnership with RLX Gaming means even more exciting choices for them.

"From fan favorites to the newest releases, we’re thrilled to bring a wider variety of engaging and entertaining games to players in New Jersey, all within our top-rated Hard Rock Bet Casino app."

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