Genius & WynnBET Team Up for Multi-State Data Partnership

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Genius & WynnBET Team Up for Multi-State Data Partnership

Genius Sports Group on Tuesday announced that it has signed a multi-state official data partnership with WynnBET, the online U.S. sportsbook brand of Wynn Resorts.

Genius Sports will supply Jersey City, New Jersey-based WynnBET with its LiveData and LiveTrading services, which power in-game betting experiences across three states thus far — New Jersey, Colorado and Michigan — with more states to be added in the future.

WynnBET has also secured access in Indiana, Iowa, Massachusetts (Encore Boston Harbor), Ohio and Nevada. It also received a license in Tennessee and plans to launch there soon and has applied for one in Virginia, which went live with its sports betting market in January. WynnBet Sportsbook Louisiana looks set to be the next to launch.

The agreement announced Tuesday also will include Genius’ official NASCAR solution, which will enable WynnBET to offer more than 15 in-race bet-types throughout the 2021 Cup Series. On Oct. 30, NASCAR and WynnBET announced a multiyear sports betting partnership, and are looking to Virginia to get it started.

Pending approval from the Virginia Lottery, WynnBET will become the official online sportsbook of two iconic NASCAR racing venues in Virginia — Martinsville Speedway and Richmond Raceway.

6th Betting Platform Partnership for Genius

WynnBET is the sixth betting platform Genius has added to its inventory. The others: Barstool Sports, BetMGM, DraftKings, FanDuel and PointsBet, according to a news release.

“Along with its broad market-access and nationally-recognizable brand name, Genius is an ideal partner to enhance WynnBET’s expanding online sportsbook and in-game betting offering,” Jack Davison, chief commercial officer of Genius Sports Group, said in the news release. “With growing numbers of states introducing online betting regulation, in-game handle is quickly rising — and WynnBET recognizes the direct engagement and revenue benefits of official data in this landscape.”

The partnership will also involve Genius’ official data for hundreds of international soccer, basketball, ice hockey, table tennis and volleyball federations and leagues, including the English Premier League, Italian Serie A, German Bundesliga, LigaMX, Euroleague Basketball and Argentine soccer, the release said.

Genius Sports is a partner to more than 500 sports organizations globally, including many of the world’s top leagues and federations such as the NBA, Premier League, AFA, FIBA, NCAA, NASCAR and PGA Tour.

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Lou Monaco

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